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Business Development Manager – Machine Vision

Hikrobot EuropeSales
Hiring from
United Kingdom
Work type
Remote
Posted
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Your mission

As we continue expanding our presence in Europe, we are looking for a commercially driven Business Development Manager to grow our Machine Vision business across the UK and Benelux markets.
Location: United Kingdom or Benelux (Netherlands, Belgium, Luxembourg)

Key Responsibilities
1. Business Development & Sales Growth
  • Identify, develop and secure new business opportunities across the UK and Benelux markets.
  • Build and manage relationships with key customers, OEMs, machine builders, system integrators and distribution partners.
  • Promote HIKROBOT machine vision products and solutions across industrial automation applications.
  • Develop and execute regional business development strategies to achieve sales growth and revenue targets.
  • Manage the complete sales cycle, from lead generation and opportunity qualification to technical discussions, quotations, negotiations and deal closure.
2. Channel & Partner Development
  • Identify and develop new distribution channels and system integration partners.
  • Support existing partners in business expansion, customer engagement and project development.
  • Work closely with partners to generate new opportunities and strengthen HIKROBOT's regional market presence.
  • Establish long-term strategic relationships with key industry stakeholders.
3. Technical Solution Selling
  • Understand customer applications and technical requirements and recommend suitable machine vision products and solutions.
  • Collaborate with internal technical and application engineering teams to support product demonstrations, proof-of-concept evaluations and project implementation.
  • Support customers and partners in selecting suitable cameras, lenses, lighting, software and other vision components.
  • Translate customer technical requirements into commercially viable solutions.
4. Market Intelligence & Business Planning
  • Monitor market trends, customer demand, competitor activity and emerging machine vision applications.
  • Identify growth opportunities in industries such as automotive, electronics, logistics, packaging, food & beverage and general manufacturing.
  • Maintain an accurate sales pipeline, opportunity forecast and customer development plan.
  • Participate in industry exhibitions, customer visits, partner meetings and technical events.

Your profile

Essential Requirements
  • Minimum 3 years of direct experience in the machine vision industry, ideally in business development, technical sales, sales engineering or key account management.
  • Proven hands-on commercial experience with machine vision products and applications, such as industrial cameras, smart cameras, 2D/3D vision, lenses, lighting or vision software.
  • Bachelor's degree in Engineering, Automation, Electrical Engineering, Computer Science, Business or a related field.
  • Experience working with industrial customers, OEMs, machine builders, system integrators and/or distributors.
  • Proven ability to develop new customers, manage sales opportunities and build long-term business relationships.
  • Strong commercial awareness, negotiation skills and a results-driven mindset.
  • Strong communication, presentation and relationship management skills.
  • Fluent English, both written and spoken.
  • Willingness to travel regularly across the UK and Benelux region.
  • Valid driving licence.
Preferred Qualifications
  • Experience with established machine vision or industrial automation companies.
  • Existing customer, OEM, system integrator or distributor network within the UK and/or Benelux machine vision market.
  • Good understanding of industrial communication and machine vision standards such as GigE Vision, USB3 Vision, GenICam and related technologies.
  • Experience developing distribution channels and working with technical system integrators.
  • Dutch, French or other European language skills would be an advantage.

Why us?

At HIKROBOT, you'll have the opportunity to contribute to the growth of our Machine Vision business in a dynamic, international environment.
What We Offer
  • Join a fast-moving, technology-driven global company with strong momentum in industrial automation and machine vision.
  • Be part of an expanding UK & Benelux team, with the opportunity to play a key role in shaping regional growth and market development.
  • High level of ownership and autonomy in developing customer relationships, channels and business opportunities across the territory.
  • Competitive salary and performance-based incentives.
  • Access to a broad and rapidly evolving portfolio of industrial machine vision technologies and solutions.
  • Strong support from experienced technical, product and application engineering teams across Europe and headquarters.
  • International working environment with significant opportunities for professional growth, wider responsibilities and career development as the regional team expands.

About us

About Hikrobot

Hikrobot is a global leader in machine vision and autonomous mobile robot (AMR) solutions, committed to enabling intelligent automation across manufacturing, logistics, and intralogistics industries worldwide. As a core subsidiary of Hikvision, Hikrobot leverages strong R&D capabilities, large-scale engineering experience, and a global service network to deliver reliable, high-performance industrial automation solutions.




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