Business Development (Sales) Intern - APAC

Key Responsibilities

• Conduct market research across APAC markets (excluding Japan) to identify prospective clients, emerging opportunities and potential areas of business growth.
• Research and build prospect lists across consumer-facing industries, identifying relevant companies, business units and key decision-makers.
• Support outbound lead generation initiatives and develop targeted prospect lists for the Business Development team.
• Monitor industry developments, company announcements, market trends and key personnel changes to identify new business opportunities.
• Assist with the planning and coordination of sales outreach campaigns, including prospect research and preparation of outreach materials.
• Support the preparation of proposals, presentations and other business development materials.

• Maintain and update Salesforce CRM, ensuring accurate and up-to-date company information, contact details and sales records.
• Research, verify and organise prospect data to support lead generation and sales pipeline development.
• Assist with CRM data management, lead tracking, reporting and sales activity analysis.
• Support the preparation and coordination of multi-touchpoint outreach campaigns using Salesforce and other sales engagement tools.
• Work closely with the regional Business Development team to improve prospecting efficiency, CRM data quality and campaign effectiveness.
• Assist with sales and marketing reporting to evaluate business development activities and identify areas for improvement.

Skills, Knowledge & Expertise

• Strong written and verbal communication skills in English.
• Good research and analytical skills, with the ability to identify relevant companies, market opportunities and prospective clients.
• Strong organisational skills, attention to detail and the ability to manage multiple tasks and deadlines.
• Proficiency in Microsoft Excel, Word, PowerPoint and Outlook.
• A proactive and independent approach to work, with an interest in business development, sales and commercial research.
• An interest in consumer-facing industries and business trends across the Asia-Pacific region.
• Existing right to work in Hong Kong.

• Previous hands-on experience using Salesforce CRM for prospect research, lead management, pipeline tracking or sales reporting is highly desirable.
• Familiarity with sales prospecting and lead generation tools such as LinkedIn Sales Navigator, Salesloft or Lusha.
• Academic background in business, marketing, economics, management or a related field.
• Previous internship, academic project or extracurricular experience involving market research, sales, marketing or business development.
• Knowledge of consumer-facing industries and commercial trends across APAC markets.
• Mandarin language proficiency would be an advantage but is not required.
• Strong interpersonal skills and an interest in developing a career in sales, business development or other commercial functions.

Equal Employment Opportunity (EEO)