The Impact of an Education Services Manager at Coupa: Coupa is looking for a visionary, AI-forward Certification & Credentialing Leader to design, build, and scale our next-generation certification and credentialing programs. In this high-impact role, you will transition our ecosystem from basic training verification to industry-standard, legally defensible certifications that validate real-world readiness, accelerate product adoption, and drive immense value across our global network of customers, partners, and employees. Reporting directly to the Sr. Director, Learning Products, Portfolio, GTM & Credentialing , you will lead the charge in establishing a world-class framework utilizing modern testing technologies like Certiverse and Accredible. If you thrive in a fast-paced, agile environment, have a passion for skills-first learning, and love leveraging cutting-edge AI to scale program operations, we want you on our team. What You’ll Do Strategic Leadership & Framework Design Next-Gen Strategy: Define and execute the overarching vision, strategy, and roadmap for Coupa’s tiering certification structure aligned with Go-to-Market (GTM) objectives. Tiered Credentials: Manage and mature our three-tiered credentialing architecture: Certifications: Role-based, persona-driven, proctored, and competency-driven credentials with a 2-year expiration and recertification requirement. Micro-certifications: Skill-based, un proctored credentials targeting specific platform capabilities and technical modules. Certificates of Completion: Non-exam milestones recognizing formative course completion and participation. Exam Architecture: High-Fidelity Exam Creation using Certiverse: Lead the end-to-end design, blueprinting, beta testing, and psychometric validation of exams to ensure scientific integrity and fairness. Job Task Analysis (JTAs): Partner closely with internal and external Subject Matter Experts (SMEs) and stakeholders to conduct formal JTAs and align assessments with real-world customer personas. Legally Defensible Exams: Build highly reliable testing mechanisms that eliminate candidate frustration and provide trusted market relevance. Platforms, Badging & Operations Certiverse Optimization: Own the primary relationship, sandbox testing, and deployment of Certiverse to significantly accelerate content cycles, crowdsource exam creation, and scale secure testing. Secure AI Proctoring: Maintain and monitor a flexible, 24/7 on-demand AI proctoring experience allowing global candidates to test securely from anywhere. Digital Badging: Manage the automation and delivery of digital badges through Accredible , ensuring streamlined certification renewals, community tagging, and directory listings. Operational Excellence: Track critical program KPIs, including registration volume, pass/fail rates, renewal data, and financial ROI. AI Innovation & Agile Delivery AI-First Content Acceleration: Actively design and deploy AI prompts and utilities (e.g., Gemini/ claude) to generate exam metadata, tag catalog structures, and pre-test content clarity. Agile Adaptability: Embrace an Agile development methodology over rigid, traditional instructional design formats to ensure rapid prototyping and quick responses to SaaS product updates. What You Will Bring to Coupa SaaS Background: 5+ years of experience directing or leading credentialing, certification, or psychometric exam development programs within a high-growth Enterprise SaaS environment. Modern Testing Tools: Proven experience leveraging Certiverse (or equivalent rapid exam development platforms) and Accredible (or equivalent badging platforms Credly). Psychometric Acumen: Deep understanding of testing standards, including blueprinting, cut-score studies, beta testing analytics, and item writing techniques. AI and Digital Literate: Forward-thinking experience integrating AI tools (e.g., large language models/Gemini) into business workflows to automate tagging, item generation, or reporting. Fast-Paced Execution: A strong bias for action with demonstrated experience working in Agile project environments (e.g., Asana-driven sprint cycles). Communication & Collaboration: Exceptional stakeholder management skills to influence cross-functional teams spanning Product, Partner Enablement, and Customer Success. Education: Bachelor’s or Master’s degree in Industrial-Organizational Psychology, Educational Measurement, Instructional Design, or a related field with equivalent practical credentialing experience.
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