Content Manager (Social Media & Influencer Marketing)

Our Client, an international e-commerce company with a strong presence in the USA, is looking for a creative and strategic Content Manager to lead and oversee content production across all social media channels and influencer collaborations. This role is responsible for ensuring that all content aligns with brand messaging, drives engagement, and supports business growth in the supplements space. If you're passionate about content, social media, and the wellness space—and know how to turn ideas into high-performing campaigns—we'd love to hear from you. About the Company: It is a fast-growing company that manages Amazon accounts and runs its own supplements brands. The team works fully remotely, allowing for flexibility and efficiency while maintaining strong collaboration. The company operates in an international and rapidly evolving market, providing a dynamic work environment. It encourages creativity and initiative, giving team members the opportunity to bring new ideas to life and make a real impact. Key Responsibilities Content Strategy & Planning Develop and execute a comprehensive content strategy across platforms (Instagram, TikTok, YouTube, Facebook, etc.). Help gather Meta ads creatives: AI, UGC, Static, Video (we have the editors and all the services, you don't need to know the editing skills). Plan and manage content calendars aligned with product launches, campaigns, and seasonal trends. Ensure consistency in tone, voice, and visual identity across all channels. Content Production & Supervision Oversee the creation of high-quality content including posts, videos, reels, stories, and ads. Collaborate with designers, videographers, copywriters, and external creators. Influencer & Creator Management Identify, onboard, and manage relationships with influencers and content creators. Brief influencers on campaign goals, messaging, and deliverables. Monitor influencer content performance and ensure alignment with brand standards. Performance & Optimization Optimize content strategy based on data insights and trends. Conduct competitor and market analysis within the supplements industry. Compliance & Brand Integrity Ensure all content complies with advertising guidelines and supplement industry regulations. Maintain transparency and accuracy in health-related messaging. Requirements 3+ years of experience in content management, social media, or influencer marketing. Strong understanding of major social media platforms and trends. Experience working with influencers/creators and managing partnerships. Familiarity with UGC (user-generated content) strategies. Excellent copywriting and storytelling skills. Analytical mindset with experience using social media analytics tools. Knowledge of health, wellness, supplements industry. Strong organizational and project management skills. Nice to Have Experience in paid social campaigns (Meta Ads, TikTok Ads). Passionate about nutrition, fitness, or wellness. Basic understanding of supplements marketing. What Success Looks Like Consistent growth in engagement and audience across platforms. High-performing influencer campaigns with measurable ROI. Strong, recognizable brand voice across all content. Efficient and scalable content production processes. Benefits Opportunity to shape a fast-growing supplements brand. Creative ownership and strategic impact. Collaborative and dynamic work environment. Work from home. Flexible schedule. 13th salary with bonus 14th based on KPI.