Coordinator, PR & Influencer

ABOUT US

Farmacy Beauty is a clean skincare brand located in NYC. Our mission is to cultivate conscious beauty. We believe good skin is rooted in healthy ingredients. We focus on farm-sourced, quality ingredients powered by potent actives to create thoughtful, effective formulas.

farmacybeauty.com | @farmacybeauty | sephora.com/farmacy | https://www.ulta.com/brand/farmacy

ABOUT THE ROLE

We are seeking a Public Relations + Influencer Coordinator to enable and accelerate the achievement of FARMACY’s ambitious growth goals by executing best-in-class events, mailers, partnerships, and media relations. You’re known for your precise attention to detail, your relationship-building, your administrative excellence, and your passion for all things Beauty. In this role, you’ll partner closely with internal teams like Brand Marketing, Digital, Operations, Social, Sales, and Creative, as well as external partners like PR agencies, influencers, talent managers, and vendors for various initiatives. You'll report to the Influencer Manager.

KEY RESPONSIBILITIES

Public Relations

• Agency Support. Help manage agency requests (toolkits, assets, press releases, order fulfillments, etc.)
• Partnerships. Assist with outreach to potential partnerships for proposals and executing partnership with PR, Influencer + Brand teams

Influencer

• Events. List creation/building, outreach, follow up, RSVP tracking
• Mailers. Admin support for vendor outreach, vendor/creator communications, opt in tracking
• UGC. Admin support
• Content Tracking. Ensure CreatorIQ campaigns are optimized and properly tracking all content across Evergreen, Campaigns, Events.

General Department Support

• Reporting: Ensure all PR & Influencer data are up to date weekly + monthly, post mortem paid campaign, mailer, events recaps
• Events. Assist with development and execution of events (media/influencer, consumer, retailer/sales) including event strategy + plan
• Product fulfillment. for both Media and Influencer. Assist in managing daily product orders and seasonal mailings/pack-outs, PR closet stock.
• Research. Research, identify, and propose potential new Influencers. Keep up with overall competitive and industry trends within beauty, lifestyle, wellness, fashion and beyond; weekly alerts to the team