IT
Creative Director – Sports Mobile Games
Invest Talent JSCA Hong Kong-listed international gaming company is looking for a Creative Director to lead creative strategy and execution for the North American market.
📍 Location: Remote – Global candidates welcome
💰 Salary: Negotiable based on experience
🎮 Industry: Mobile Games / Sports Games
🌎 Market: North America
Key Responsibilities
- Lead UA creative strategy across video ads, playable ads, static assets and store creatives
- Build a data-driven creative testing & optimization framework
- Partner with UA/Marketing teams to turn performance data into creative direction
- Lead internal creative teams and external production partners
- Develop brand voice, visual identity and content strategy for North America
- Lead creative for KOL/influencer, social media, live ops and GTM launches
Requirements
- 5+ years of creative experience in the mobile gaming industry
- 2–3+ years in a creative leadership/management role
- Strong sports mobile game background with hands-on North America market experience
- Portfolio covering both UA performance ads and brand/content creative
- Strong understanding of A/B testing and performance metrics such as ROAS, CTR and CPI
- Good understanding of North American gamers and sports audiences
- Fluent English; experience working with Chinese gaming teams/publishers is a plus
⭐ Why this role?
- High ownership over the full creative function for the North American market, with a fully remote setup and direct exposure to senior leadership and China-based product/marketing teams.
Apply via: Thanh@int-hragent.com