CRM Campaign Manager

*hiring on behalf of our client

Title: CRM Campaign Manager

Time: Full-Time (08:30 - 17:30)

Location: Remote (South Africa)

Compensation: R40,000/m

The Company

Our client is a diverse promotion marketplace that provides customers with major savings on local businesses, travel, and consumer goods. In addition to this, through their reach, they deliver marketing solutions that allow their merchants to grow and manage their businesses in a sustainable way.

Role Overview

Sitting right in the sweet spot between an entry-level executive and a senior strategist, this mid-level role is heavily focused on the hands-on execution, building, and deployment of targeted email campaigns. You will be the driving force behind our client's day-to-day email operations, ensuring campaigns are built flawlessly, tested rigorously, and dispatched on time. If you have a solid foundation in CRM execution and are ready to take ownership of campaign builds within a high-volume environment, this is the perfect role for you.

Key Responsibilities

• Campaign Execution: Own the end-to-end setup, build, and deployment of daily promotional and lifecycle email campaigns.

• Platform Management: Utilize customer data platforms (Bloomreach Engagement) to segment audiences, configure campaign logic, and schedule send times.

• Quality Assurance: Conduct rigorous QA on all emails across multiple devices and clients to ensure rendering, links, and personalization tags are flawless prior to launch.

• Template Customization: Work with existing HTML email templates, making structural adjustments and dropping in dynamic content blocks as required by the campaign brief.

• Performance Monitoring: Monitor campaign dispatches, confidently analyze core CRM metrics, and independently set up A/B tests to continuously optimize performance.

• Cross-Functional Collaboration: Partner closely with design, copywriting, and broader CRM teams to ensure all campaign assets are delivered on time and match the strategic brief.

Qualifications

• At least 4 years of hands-on experience in a CRM, Email Marketing, or Campaign Management role, ideally within an e-commerce or high-frequency retail environment.

• Solid operational experience building campaigns in a tier-1 ESP or CDP.

• Prior experience specifically using Bloomreach Engagement is a significant advantage, but strong experience in equivalent platforms (e.g., Braze, Salesforce Marketing Cloud, Iterable, or MessageGears) will also be considered.

• Confident working with CRM performance metrics and fully capable of setting up, running, and evaluating A/B tests.

• Must have HTML and CSS skills to a decent standard, with the ability to confidently edit, build, and troubleshoot email code across various email clients and devices.

• Familiarity with personalization and templating languages (such as Jinja or FreeMarker) is a strong plus.

• Highly organized, with meticulous attention to detail and the ability to manage multiple overlapping campaign builds under tight daily deadlines.