Customer Marketing Activation Specialist / Especialista en Activación de cliente

Customer Marketing Activation Specialist / Especialista en Activación de cliente

About the Role

As a Customer Marketing Activation Specialist, you will bring customer marketing strategies to life by creating impactful activations, campaigns, and commercial initiatives that drive growth and engagement. Working closely with sales, marketing, and cross-functional teams, you will help strengthen our customer partnerships, support product launches, and ensure flawless execution across all touchpoints.

If you are a proactive, collaborative, and customer-focused professional who enjoys turning ideas into results, this is your opportunity to make a meaningful impact while growing your career at Essity.

What You Will Do

• Execute and adapt marketing plans for assigned customers based on national strategies.
• Collaborate with commercial teams to keep the customer product portfolio market competitive.
• Monitor and report on product mix and pricing trends; support in developing recommendations.
• Deliver sales support materials, product training sessions, and co-branded content to enhance customer understanding.
• Implement both online and offline customer marketing campaigns, ensuring consistent execution across touchpoints.
• Contribute to customer engagement via loyalty programs, targeted promotions, and digital initiatives.
• Track campaign and budget utilization metrics, escalating risks or deviations as needed.
• Liaise with cross-functional teams to ensure alignment on promotions, launches, and merchandising.

Who You Are

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 2–3 years of experience in a marketing support or customer-facing marketing role.
• Strong project coordination and organizational skills.
• Familiarity with campaign management, content adaptation, and digital marketing tools.
• Ability to create marketing assets such as brochures, presentations, and product sheets.
• Solid data and reporting skills; comfortable using Excel and CRM systems.
• Strong written and verbal communication skills.
• Customer-centric mindset with a keen eye for detail.
• Collaborative team player with the ability to work cross-functionally.
• Working proficiency in English.

What We Can Offer You

Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us

Application End Date:

27 oct 2026

Job Requisition ID:

Essity265959

About Us

Essity is a leading global hygiene and health company. Our expertise began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day.

Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. We innovate for good to break barriers and contribute to shaping a healthier future. At Essity, we have a people-first approach where every career is as unique as the individual. We empower employees to excel together and reach their full potential through a winning culture driven by a powerful purpose. Our performance-orientated environment motivates employees to think differently and embrace challenges so we can continue improving lives, every day through better hygiene and health. We provide a sustainable work-life based on flexibility for both employees and employers. We are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, enables customers and consumers to lead fuller lives at all stages of life.

Our leading global brands include TENA and Tork, and other strong brands such as Actimove, Cutimed, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic and Zewa are sold in 150 countries. I In 2024, Essity had net sales of approximately SEK 146bn (EUR 13bn) and employed 36,000 people. We are headquartered in Stockholm, Sweden and Essity is listed on Nasdaq Stockholm. If you want to join a company where dedication to people is powered by innovation, welcome to Essity!