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What will you do
We’re going through an exciting brand transformation and are looking for a Demand Generation Campaign Manager to play a key role in making this transition a success. In this position, you’ll help introduce our new brand to the market, maintain the trust and recognition we’ve built with customers, and drive demand that supports business growth.
If you enjoy combining strategic thinking with hands-on campaign execution, working across multiple marketing channels, and delivering measurable business impact, this could be a great opportunity for you.
How will you do it
- Execute a significant demand generation program on time and within budget to achieve a defined marketing sourced pipeline target
- Achieve agreed brand awareness and linkage targets with former brand
- Monitor and report the business impact of the transition, demonstrating no material adverse effect on customer retention, conversion rates, win rates, or pricing performance.
- Exceed pre-rebranding inbound lead levels within 12 months of launch.
- Deliver a seamless customer transition that preserves trust and minimizes brand confusion.
What We're Looking For
Required
- Proven track record managing multi-channel demand generation programs with measurable pipeline impact
- Strong expertise in paid media strategy, campaign execution
- Solid understanding of SEO principles and website performance optimization.
- Experience using funnel metrics and marketing analytics to drive decision-making and improve results.
- Ability to manage complex marketing initiatives with multiple stakeholders, agencies, budgets, and timelines.
- Understanding of brand strategy, positioning, messaging, and market activation.
- A proactive, results-oriented mindset with a strong sense of ownership and accountability.
- Ability to move quickly, prioritize effectively, and drive projects to completion.
- Excellent organizational skills and strong attention to detail.
Preferred
- Experience in record managing six- to seven-figure, multi-channel demand generation programs
- Experience from B2B sector, preferably in security
About Us
Johnson Controls: Enhancing the Intelligence of Buildings
Your buildings have a purpose.
They are places for people to live or work. Facilities for learning or healing. Venues for entertainment and shopping. Sites for the specialized storage of tangible goods or mission-critical data. Your buildings have a huge variety of functions; they are central to your mission.
This is where Johnson Controls comes in, helping drive the outcomes that matter most. Through a full range of systems and digital solutions, we make your buildings smarter. A smarter building is safer, more comfortable, more efficient, and, ultimately, more sustainable. Most important, smarter buildings let you focus more intensely on your unique mission. Better for your people. Better for your bottom line. Better for the planet.
At Johnson Controls, we’ve been making buildings smarter since 1885, and our capabilities, depth of innovation experience, and global reach have been growing ever since. Today, we offer the world’s largest portfolio of building products, technologies, software, and services; we put that portfolio to work to transform the environments where people live, work, learn and play.