Digital Campaign Project Manager

Work Arrangement: Hybrid (Work from Office / Work from Home)

Work Location: APAC

Work Requirement: Onsite attendance for events and offline activations when required

Contract: 6 months

About the role

We are looking for a Project Manager to oversee the end-to-end execution of CPS advertising packages across APAC markets. The role focuses primarily on digital campaign delivery, including brand launches, creator campaigns, sponsorships, and integrated marketing initiatives.

You will be responsible for coordinating campaign timelines, managing deliverables, aligning cross-functional teams, and ensuring campaigns are executed smoothly from post-sale handover through launch and completion. Occasional support for offline events and activations will also be required.

Key responsbilities

1. End-to-End Campaign & Project Management

• Manage CPS campaign execution from post-sale handover to launch and final wrap-up.
• Develop and maintain project plans, timelines, delivery schedules, and campaign trackers across multiple concurrent projects.
• Monitor campaign assets, approvals, milestones, and deliverables to ensure timely and accurate execution.
• Identify potential risks, resolve execution issues, and escalate challenges when necessary.

2. Digital Advertising Campaign Execution

• Coordinate the delivery of in-app advertising products, including TopView, Branded Mission, Branded Effects, Search, and other advertising solutions.
• Work closely with internal cross-functional teams, including Business Operations (BOps) and Product Operations, to ensure smooth campaign implementation.
• Brief and coordinate with Multi-Channel Network (MCN) partners and creators to ensure deliverables meet campaign timelines and quality standards.
• Monitor campaign progress and ensure all agreed deliverables are completed according to client expectations.

3. Offline Events & Activations

• Support the planning and execution of local events, sponsorship activations, and offline activities as part of integrated campaign packages.
• Coordinate with relevant stakeholders and external partners to ensure event deliverables align with overall campaign plans.
• Attend onsite events and activations when required.

4. Stakeholder Management & Communication

• Coordinate with local and regional stakeholders to communicate project updates, timelines, deliverables, and potential risks.
• Conduct regular status updates in the local language to keep stakeholders informed and aligned.
• Facilitate collaboration across internal teams, clients, creators, and external partners.
• Contribute to campaign governance, process improvement, and operational efficiency.

Requirement

• Bachelor's degree or above in Marketing, Business Administration, Communications, or a related field.
• 2–5 years of experience in digital marketing, integrated marketing, campaign execution, project management, or agency operations.
• Strong understanding of online marketing, digital advertising products, and campaign delivery processes.
• Experience working with creators, influencers, or MCN partners is preferred.
• Experience with TikTok or other digital advertising platforms is an advantage.
• Exposure to offline events or brand activations is a plus but is not a core requirement.
• Native or near-native proficiency in the local language, with strong communication skills for daily client and stakeholder interactions.
• Business-level English proficiency to collaborate with regional teams and English-speaking clients.
• Strong project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
• Proactive, detail-oriented, and adaptable when handling changing priorities and tight deadlines.

Prefered Compentencies

• Ownership: Takes responsibility for project outcomes and drives tasks forward independently.
• Execution Excellence: Ensures accurate delivery, follows up on details, and meets deadlines.
• Communication: Communicates clearly and effectively with stakeholders across different markets and teams.
• Collaboration: Works effectively across functions and builds strong working relationships.
• Adaptability: Responds quickly to changing campaign requirements and business priorities.
• Platform & Creator Awareness: Demonstrates an interest in digital platforms, creator culture, and evolving advertising trends.