Director of Sales & Distribution (EV Motorcycles)

Director of Sales & Distribution (EV Motorcycles) Director of Sales & Distribution (EV Motorcycles) About us Medor is a recruitment firm specialised in tech and digital. Located in Indonesia, we are providing positions in Indonesia and APAC for local and international companies. About the customer Our customer is an Indonesian electric mobility company focused on developing innovative electric vehicles and a complete EV ecosystem. Founded in 2021, the company designs and manufactures electric motorcycles and related technologies aimed at enabling clean, efficient, and sustainable transportation Job Description: We are seeking a Director of Sales & Distribution to lead nationwide commercial expansion. This is a high-impact, field-driven leadership role, responsible for building and executing the go-to-market strategy, expanding dealer networks, and driving both B2C and B2B (fleet) sales. The role requires strong market presence, with significant time spent on the ground meeting partners, closing deals, and scaling distribution channels across Indonesia. Responsibilities: Develop and execute a nationwide sales and distribution strategy for EV motorcycles and e-bikes Build and scale a Route-to-Market (RTM) model, integrating: Digital sales channels Flagship showrooms Traditional dealer networks Lead dealer network expansion, securing partnerships across Jabodetabek and key cities in Java Establish and manage relationships with fleet and B2B partners (e.g., logistics, ride-hailing, corporate clients) Drive fleet electrification initiatives with key players such as Gojek, Grab, and Pos Indonesia Set up the internal sales organization, including team structure, KPIs, and performance management Implement CRM systems and sales processes to ensure scalability and data-driven decision-making Oversee after-sales coordination in collaboration with operations and service teams Achieve ambitious revenue targets (e.g., 10,000 units within the first 12 months) Provide regular reporting and strategic insights to the CEO/Managing Director Requirements: Minimum 10+ years of experience in Sales & Distribution Background in Automotive (2W), Consumer Durables, or Tech Hardware industries Strong understanding of the EV ecosystem in Indonesia (subsidies, charging/swapping, battery models) Proven experience building a Route-to-Market strategy from scratch Demonstrated success in dealer network development and distribution scaling Strong network within B2B / fleet ecosystem (e.g., Gojek, Grab, logistics players) Experience in high-growth or fast-paced environments is a strong advantage Hands-on leader with a field-oriented mindset (not office-bound) Excellent commercial acumen, negotiation, and stakeholder management skills Fluent in Bahasa Indonesia and English Department Sales Role Head of sales & Buisiness developement Locations Jakarta Remote status Hybrid Applicant tracking system by Teamtailor