Director of Social Media

Director of Social Media Location: REMOTE Salary $85-90k About th  e role: Forget routine publishing. This role leads strategic and creative work designed to shift conversations, deliver election wins, support causes, grow brands, and produce a real impact within the conservative narrative space. We're looking for a proven social media leader with deep expertise across today's digital landscape to lead and grow a best-in-class social media practice. You'll set the vision, mentor and inspire a talented team, partner across disciplines, and help define how we deliver exceptional social strategy for our clients. Core Responsibilities / Strategic Direction & Execution Own and drive integrated social media strategy for paid and organic efforts, tailoring every campaign to the unique dynamics of each platform, target audience, and performance goal Work side-by-side with Creative to concept and produce culturally resonant, social-first campaigns spanning short-form video, static assets, and new/emerging content formats Unite Media and Account teams to architect cohesive, cross-platform campaign plans that amplify reach and results Apply data, audience intelligence, AI tools, and emerging tech to surface trends, refine tactics, and position clients ahead of market shifts What You'll Lead / Social Strategy & Innovation Lead social media strategy across both organic and paid channels, ensuring every campaign is platform-specific, audience-focused, and results-driven Partner with Creative to develop social-first ideas and culturally relevant campaigns across video, short-form, static, and emerging formats Collaborate with Media and Account Services to build integrated campaign strategies that maximize impact across every platform Leverage analytics, audience insights, AI, and emerging technologies to identify trends, optimize performance, and keep clients ahead of what's next Team Leadership & Collaboration Lead, mentor, and inspire a high-performing social media team, fostering a culture of creativity, strategic thinking, collaboration, and continuous growth Build scalable workflows and best practices for planning, publishing, measurement, and reporting Lead cross-functional campaign planning from concept through launch, ensuring every initiative is strategically aligned, creatively compelling, and optimized for each platform Partner closely with Creative, Media, Production, and Account Services to ensure seamless integration across every campaign Champion innovation by continually evolving social media capabilities, introducing new ideas, and leveraging AI and emerging technologies to deliver exceptional results You'll Thrive Here If You Favor Republican viewpoints and tune into conservative narratives. Have a proven track record of leading successful social media strategy and high-performing teams Possess deep expertise across today's leading social platforms, both organic and paid Think strategically while championing bold, creative ideas Are passionate about AI, emerging technologies, and the future of digital communications Excel at collaborating across disciplines and inspiring others to do their best work Thrive in a fast-paced agency environment where innovation, adaptability, and measurable results matter If you're ready to build something exceptional, lead one of the industry's most innovative social media practices, and help shape what's next—for our clients, our team, and our industry—we'd love to hear from you. __________________________________________________________________________________________________________________________________ This is a full-time REMOTE role working 40 hours per week. To apply, please include your portfolio and work samples that highlight the events and communications programs you've produced. We're interested in understanding the scale of your work, your approach to solving challenges, and the impact you've had on each project. We receive a high volume of applications, so we're unable to respond individually. If your qualifications align, we'll reach out by phone, email, or text. Message and data rates may apply. icreatives is an Equal Employment Opportunity Employer. We consider all applicants without regard to protected characteristics and are committed to a workplace where diversity, equity, and inclusion fuel creative excellence.