Experienced Link Builder

Company Description White Light Digital Marketing (WLDM) is a lean, fully remote collective of e-commerce entrepreneurs and digital marketing specialists who focus on measurable results and ROI. The team delivers tailored digital marketing solutions, including SEO, CRO, PPC, and backlink strategies, to help clients outperform their competition. WLDM is also the founder of DMSS, an annual four-day global digital marketing conference held in Bali, Indonesia. The company’s philosophy is based on data-driven decision-making, sharp intuition, sophisticated advertising, and smart, opportunity-focused work. WLDM partners with innovators and pioneers in the digital space who are eager to push boundaries and create their own rules.
Role Description This is a remote role for an Experienced Link Builder. The Experienced Link Builder will be responsible for planning and executing high-quality link acquisition campaigns that align with clients’ SEO and growth objectives. Day-to-day tasks include prospecting and qualifying link opportunities, performing outreach and relationship-building with relevant websites, and monitoring link performance and impact using web analytics tools. The role involves collaborating with SEO strategists and content teams, aligning link-building efforts with keyword research and on-page SEO strategies, and maintaining documentation of outreach activities, placements, and results. The Experienced Link Builder is expected to work independently, manage multiple projects and deadlines, and continuously refine tactics based on performance data and industry best practices.
Qualifications

• Candidates should possess strong link-building skills, including prospecting, outreach, negotiation, and management of backlink profiles.
• Candidates should possess skills in Keyword Research and On-Page SEO to align link-building strategies with overall search optimization goals.
• Candidates should possess experience with SEO Audits to identify technical and content-related opportunities that support effective link-building.
• Candidates should possess abilities in Web Analytics to track, interpret, and report on link performance, organic traffic, and ranking improvements.
• Relevant qualifications include experience in digital marketing or SEO roles, familiarity with common SEO and outreach tools (e.g., Ahrefs, SEMrush, Google Analytics, email outreach platforms), and strong written communication skills.
• Additional beneficial qualifications include prior agency or e-commerce experience, ability to work effectively in a remote environment, attention to detail, and a proactive, data-informed approach to experimentation and optimization.