Export Sales Manager - Bakels Group

Export Sales manager, Cluster North

Drive Growth, Shape Markets, Make an International Impact

The Position

To further accelerate our strategic expansion across international markets, Bakels Group is seeking an experienced driven Export Manager to join our Export Cluster North team and drive growth across key European markets.

Export cluster North is responsible for export markets within the Bakels Group in the northern hemisphere.

In this role, your primary focus will be on developing and expanding business opportunities and enhancing our market position by strengthening distributor partnerships, developing key accounts, and delivering innovative solutions to customers across Europe. You will identify customer needs, apply value-based selling techniques, and position tailored functional solutions that create measurable value, while effectively supporting the positioning of Bakels' products and services.

The successful candidate has the opportunity to be located at the Bakels Sweden AB premises in Gothenburg, Sweden as a significant share of their export business is supplied by Bakels Sweden. A fully remote working arrangement is also possible for a candidate, preferably located in some other Nordic country. The company does not apply any official on-site/remote work policy.

Role Description

The position offers the opportunity to work in a dynamic, export-focused environment with visible commercial responsibility and international exposure.

As Export Manager, you will represent the full Bakels portfolio in the markets assigned to you. While many of the products sold into the region are manufactured in Sweden, you will also be responsible for promoting solutions produced by Bakels companies in the United Kingdom, the Netherlands, and Belgium. Working closely with colleagues across the Group, you will identify new business opportunities, strengthen relationships with distributors and customers, and drive sustainable growth across the European market.

As the Export Sales Manager Cluster North, you will report directly to the Export Director, Cluster North.

Key responsibilities include:

• Achieving sales and margin growth in assigned countries.
• Enhancing distributor performance and expanding portfolio penetration.
• Identifying and developing strategic key accounts.
• Building and converting a robust pipeline of business opportunities.
• Providing hands-on technical support and application-based selling.
• Leading forecasting, budgeting, CRM discipline, and performance tracking.
• Collaborating with R&D, technical, marketing, supply chain, and NPD teams to deliver value-adding solutions

Your qualifications:

• Several years of successful international sales, export management, or business development experience, ideally in the food, bakery ingredients, or related B2B sectors.
• Proven track record of working through distributors and managing key accounts across multiple countries.
• Experience in technical sales, application support, and working with product development/NPD teams.
• Fluent English, both spoken and written; additional European languages are an advantage.
• University degree in Business, Food Science, or equivalent professional experience.
• Strong analytical and commercial skills, with the ability to identify opportunities and deliver results.
• Ability to build relationships across different cultures and collaborate effectively with internal and external stakeholders.
• Structured, self-driven, and able to manage parallel activities across multiple markets.

What We Offer:

Become part of a dynamic, international team dedicated to innovation and excellence in the baking industry, where we value creativity, energy, and strong customer orientation.

We offer a challenging and rewarding international commercial role in a stable, growth-oriented company with a strong heritage and market reputation. You will have the opportunity to drive long-term strategic growth, collaborate with highly skilled colleagues, and play a central part in Bakels’ ambitious export agenda. Our offer includes a competitive salary, attractive bonus scheme, car allowance, and benefits in line with our company policies.

Your Application

Please submit your application in English as soon as possible, and no later than Monday, 5 October 2026.

Apply via: www.mercuriurval.com and quote reference number SE-15410.

If you have any questions, please contact the MU consultant

Timmo Blauberg

Phone: +358405852355

Email: timmo.blauberg@mercuriurval.com,

or Executive Researcher

Lea Pegels

Phone: +46701435330

Email: Lea.Pegels@mercuriurval.com.

We are looking forward for your application!

About the Company

Founded in 1904 in Amsterdam, Bakels Group began as a trading company and has since evolved into a leading international manufacturer of ingredients for the bakery, confectionery, and milling sectors. Headquartered in Rothenburg, Switzerland, the Group consists of around 40 companies serving customers across five continents. With a strong focus on organic growth, continuous innovation, and long-term stability—protected by family foundation ownership, Bakels is a globally respected market leader.

The Group serves various channels, including Supermarket In-Store, Industrial, Retail, Foodservice, and Craft Bakeries. With no debts and ownership by a Foundation set up by the family, Bakels enjoys stability and protection from acquisition, allowing for long-term strategic growth.