You own hiring at Swans. We are a dozen people today and need to be thirty-plus by the end of 2027, across nearly every function we have. You will not be handed a pipeline or a playbook. Both are yours to build.
About Swans
Swans is turning a law firm from a firm that uses software into a firm whose operations run themselves. Not software people use to do the work: software that does the work.
We sell to US personal-injury firms, the plaintiff side, representing people who have been injured. The work is high-volume, admin-heavy and almost entirely mechanical, and today it is done by hand at every firm in the country. A claim that stalls for four months is a real person not being paid.
Two things make it hard. First, running a firm's daily operations means surviving messy data, disconnected legacy systems, cases that run for months waiting on hospitals, insurers and government offices, and actions that cannot be undone. That is where most enterprise AI fails. Second, making it work at every firm rather than one. Every firm does the same work differently, and the industry's only answer is to embed a forward-deployed engineer inside the customer to map it by hand. Palantir invented the role, and the frontier labs are now betting billions on it. We do that work by hand inside some of the largest PI firms in the US, and we are building the platform that makes it repeatable.
Our custom work is already in production. At one client firm, our workflows now run the whole claims department, taking out an estimated 30-50% of its workload. We work with US personal-injury firms of 500+ staff, we are closing seven-figure contracts, and we are profitable inside our first two years. We are also investor-backed.
Founders: Max Stulz (CEO), previously COO of a law firm he took from near-bankrupt to 15% profitability, and Martin Kravchenko (CTO), previously CTO and equity partner at a law firm now on track for a nine-figure exit in under three years.
The business already works. What does not exist yet is the team that builds and delivers the product, and that is what you are here to hire.
The role
Roughly twenty hires over the next eighteen months, across profiles that have almost nothing in common:
You report to Max, our CEO, and you build the recruiting function from nothing: process, tooling, and in time your own team.
What the work actually looks like
So you can judge this now rather than in week two. On the high-inbound roles:
Product engineering inverts all of it. Almost nothing useful arrives on its own, the pool is small, and one strong candidate can take weeks of outbound and several conversations. You will be doing both in the same week and the balance shifts constantly.
Sourcing is mostly outbound and mostly yours. You will have LinkedIn Recruiter, Wellfound, and budget for wherever else a profile lives. Ashby is our ATS and you own it.
Every week you collect feedback, calibrate against it, and get sharper. You own the outcome, not the activity.
The hardest part: finding engineers nobody else can find
Our one non-negotiable technical screen is AI-nativeness, and it is not "uses Claude Code daily". It means an engineer who builds the system that builds the product: what they know goes into the codebase as the infrastructure their AI agents run inside, so a class of mistake gets retired once instead of corrected every time it reappears.
The people who genuinely work this way have artifacts to show for it. The people who do not are often the most fluent talkers about it, and have nothing to show. Fluency is the false signal, which is exactly why this cannot be screened off a CV.
You do not need to be technical for this, and assessing candidates' code is not part of the job. That said, if you come from an engineering background and want to bring it to bear, there is room for that. What you will do is find these people in a small pool, mostly not looking, and get them to take a call with a company they have never heard of. That is the hardest single thing in this job and it is nearly all outbound. Being credible for the ten minutes it takes to get a reply means learning enough of the vocabulary to sound like someone worth answering.
What we need
Ideal background
This role will NOT be a fit if
What you get
Our mission
The legal industry is outdated, overpriced, and structurally closed to innovation. Low-income Americans get no legal help, or not enough, for 92% of the civil legal problems that substantially affect them, and reform is blocked by laws that prohibit non-lawyers from owning or operating law firms.
By equipping law firms with cutting-edge technology and world-class operations, we intend to push the industry ten years forward and deliver faster, better and more affordable legal services at scale.
Our values
Value alignment is not negotiable here, because you work closely with the founding team and your hires shape everything we build:
Our standards are high. On our hardest roles, historically fewer than 0.5% of the candidates we see clear the bar. Holding that while filling twenty seats is the actual job.
Founding Recruiter
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