Global E-com & Partnerships Marketing Lead

At inDrive, we are looking for a visionary and metrics-driven Global E-com & Partnerships Marketing Lead to spearhead the growth of our E-commerce delivery vertical and strategic partnerships worldwide. In this role, you will be responsible for transforming our E-com arm into a daily utility for millions of users. You will design and execute the global marketing strategy, optimize the marketing mix to drive core transactional metrics, and architect high-impact global partnerships that unlock cross-vertical synergy and maximize net revenue. This role operates within a highly dynamic matrix organization, requiring a leader who can blend strategic planning with hands-on operational excellence. Key Responsibilities Global E-com Marketing Strategy & Scaling: Develop, implement, and continuously refine the comprehensive global marketing strategy to scale inDrive’s E-com direction across all priority markets. Marketing Mix & Funnel Optimization: Own and optimize the global marketing mix to hit aggressive targets across core business KPIs: New User Acquisition (CAC/Volume/Quality of NU’s), Monthly Transactional Customers (MTC), Retention Rate, and Average Order Value (AOV). Marketing Mix will designed for both: sellers and buyers. End-to-End Partner Management: Lead the entire partner lifecycle globally from marketing perspectives—from initial validation, commercial modeling, and exploratory alignment to launching MVPs/pilots and driving long-term full-scale marketing integrations. Multi-Vertical User Ecosystem Growth: Strategically design partnerships and campaigns that accelerate the conversion of single-product users into multi-vertical platform users (e.g., cross-selling from Ride-Hailing to E-com/Food and vice versa). Commercial Impact & Net Revenue Generation: Ensure all marketing activities and partnerships are directly tied to financial performance. You will be responsible for calculating, forecasting, and delivering measurable Net Revenue Generation from all marketing-driven partner integrations. Qualifications Marketplace Marketing Expertise: 3+ years of experience in Marketplace Marketing , with a strong understanding of marketing acquisition / retention mechanics and analytics driving the commercial impact. Experience working with classified / partnerships business models. Matrix Team Leadership: Proven experience managing and inspiring cross-functional, multicultural marketing teams in a complex matrix environment. Ability to align regional execution teams with global strategic objectives without direct hierarchical authority. Strategic Budgeting & Media Planning: Exceptional skills in financial planning, data-driven budget allocation, and marketing mix modeling. You know how to maximize ROI and distribute capital efficiently across diverse global acquisition channels. Hard KPIs Commitment: A strong, numbers-first mindset with a proven track record of committing to and hitting strict growth targets, specifically New User Growth and Monthly Transactional Customers (MTC) . Advanced Commercial Acumen: Analytical capability to evaluate business models, calculate LTV/CAC ratios, assess incrementality, and forecast the financial impact of partnerships before deployment. Communication & Cultural Fit: Fluent English is required; Spanish is a plus. Passion for fast-paced, high-growth marketplace businesses and a customer-centric mindset aligned with inDrive's mission. Why join us Help us challenge injustice by creating fair choices for millions of people across 48 countries. Develop your professional skills with access to mentoring, career consulting, and learning programs. Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program. Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects. Work alongside people who take initiative, speak openly, and challenge themselves to grow. Improve your language skills through co-financed courses and internal speaking clubs. Final benefits may vary depending on the location.