Impact Marketing Team Leader

This is a senior operational role within the Media, Art & Narrative Domain. You are the operational engine of the Impact Marketing Team. You are responsible for translating high-level initiative goals into actionable communications plans, coordinating the Project Management team, and ensuring world-class execution across all marketing channels. While the Head of Domain defines the strategic vision and creative commissioning, you own the workflows, briefs, and performance of the day-to-day marketing machine. Key Responsibilities The Diplomatic Bridge & Brief Quality: Bridge to Initiatives: Act as the primary bridge between Initiative Leads (Aurora, Alternativa, inVision U, etc.) and the Initiative Marketing Team. Briefs: Extract subject-matter insights from initiatives and translate them into crystal-clear, actionable creative briefs. Lead 360-degree campaign planning: Ensure every initiative has a living 6–12 month multi-channel communications plan. Orchestrate how a single brief comes to life across the entire distribution ecosystem (digital performance, organic social, PR, physical activations, and the inDrive Ad Network). Initiative Marketing Team Coordination & Leadership: Directly manage and balance the workload of the team. Own quarterly scoping and prioritization (rack-and-stack) to protect team bandwidth and ensure SLA delivery. Ensure clear separation between creative direction and production traffic; enable smooth trafficking of design work to the Art Director and creative team without bottlenecks. Performance, Process & Budget: Act as the central point for KPI tracking, reporting, and budget transparency across all impact projects. Systematize marketing processes (including JIRA adoption, AI-native workflows, and playbook creation). Oversee performance metrics across the Distribution tier (paid media, Ad Network pipeline, localization). Qualifications 8+ years of experience in marketing operations, studio management, or senior account strategy. 360° Campaign Planning & Strategy: Proven ability to design and orchestrate full-funnel, multi-channel marketing plans from initial brief to final execution. Ability to integrate channels into a cohesive campaign ecosystem. Operational Excellence: Proven track record of bringing order to chaos by building processes, managing budgets, and overseeing complex project pipelines (JIRA mastery is a plus). Diplomatic Stakeholder Management: Ability to influence without authority across dotted lines, including managing relationships with initiative-embedded marketing teams. Performance Fluency: Deep understanding of above- and below-the-line marketing metrics and scalable distribution. Why join us Help us challenge injustice by creating fair choices for millions of people across 1100+ cities in 48 countries. Develop your professional skills with access to mentoring, career consulting, and learning programs. Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program. Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects. Work alongside people who take initiative, speak openly, and challenge themselves to grow. Improve your language skills through co-financed courses and internal speaking clubs. Final benefits may vary depending on the location.