Graphic Designer / Video Editor

About Us:

Placement International is a leading global recruitment and placement agency specializing in the hospitality industry. We connect highly qualified candidates with top-tier employers in hotels, resorts, and restaurants worldwide. With a focus on internships, management training programs, and full-time positions, we provide tailored solutions for individuals seeking career advancement and companies looking for exceptional talent. Our mission is to foster international career opportunities while promoting cultural exchange and professional development, ensuring a seamless and enriching experience for both candidates and employers.

Job Summary

As a Design Specialist at Placement International, you will be responsible for creating and overseeing the production of high-quality visual designs across various platforms, including digital, print, and social media. You will play a key role in defining the visual identity of the company, ensuring that all design materials align with brand guidelines and effectively communicate our message to both internal and external stakeholders. The ideal candidate will bring a strong design portfolio, creativity, and a deep understanding of design principles to produce impactful and visually compelling content that enhances the company’s presence in the global talent placement industry.

Requirements

• Educational Background: Bachelor's degree in Graphic Design, Multimedia, Audiovisual Production, or a related field, or equivalent professional experience. Certifications in motion graphics, video, or AI tools are a plus.

• Design Experience: At least 2 years of professional design experience, with a strong portfolio demonstrating expertise in both digital and print media.

• Video Editing: Strong skills in editing short-form video (Reels, TikTok, Stories) and longer promotional and testimonial content. Includes pacing, transitions, music and sound, subtitles, and adapting formats for each platform. Advanced proficiency in CapCut is required.

• Motion Graphics: Solid foundation in animating text, graphics, and logos for social content. Experience with Adobe After Effects and Premiere Pro is a strong plus. Candidates should be eager to grow toward more advanced motion work.

• AI-Powered Creation: Hands-on experience generating and editing images and video with AI tools (e.g., Midjourney, Firefly, Runway, Kling, or similar). Able to write effective prompts, keep AI-generated content on-brand, and add AI into daily workflows to produce more without losing quality.

• Canva: Advanced use of Canva, including brand kits, templates, animations, and reusable systems that non-designers on the team can use.

• Core Design Skills: Solid understanding of typography, color, composition, and visual storytelling, with working knowledge of Adobe Photoshop and Illustrator.

• Brand Consistency: Ability to work within established brand guidelines across two brands (Placement International and Hospitality Academy) and keep every piece consistent across formats and markets.

• HubSpot (a plus): Experience designing email templates, landing pages, or campaign assets in HubSpot.

• Content Performance: Interest in how content performs, such as views, retention, and engagement, and willingness to adjust edits and formats based on results.

• Workflow & Deadlines: Ability to manage a high volume of social and campaign content at the same time, prioritize well, and deliver on tight timelines.

• Communication Skills: Strong written and verbal communication skills in English, with the ability to collaborate effectively with cross-functional teams, including marketing, recruitment, and regional teams across different markets. Spanish is a plus.

• Attention to Detail: A keen eye for detail and a commitment to producing high-quality, error-free designs and videos.

• Adaptability: Ability to stay up-to-date with design trends, social media formats, and emerging AI tools, and to adjust designs to reflect new styles and technologies. Motivated to keep developing motion and video skills.

Responsibilities

Design Creation and Execution:

• Develop creative design solutions for marketing campaigns, branding initiatives, digital assets, and print materials.

• Ensure all designs align with Placement International’s brand identity and communication objectives.

Brand Consistency:

• Lead the creation and maintenance of brand guidelines to ensure all design outputs are consistent with the company’s visual identity.

• Collaborate with marketing and communications teams to ensure visual content meets campaign goals and delivers on brand promises.

Collaboration and Stakeholder Communication:

• Work closely with internal teams such as marketing, sales, and HR to understand design needs and deliver high-quality visual content.

• Present design concepts to key stakeholders and incorporate feedback into final designs.

Project Management and Delivery:

• Manage design projects from concept to completion, ensuring timely delivery and alignment with project goals.

• Work within defined budgets and manage resources effectively to maximize output.

Creative Strategy Development:

• Contribute to creative brainstorming sessions, helping develop innovative design strategies that enhance brand visibility and engagement.

• Stay informed about industry trends, tools, and best practices to bring fresh ideas and creative approaches to the team.

Quality Control and Feedback:

• Review designs before production to ensure they meet Placement International’s quality standards.

• Implement feedback from colleagues and stakeholders and make revisions as needed to ensure the highest level of design excellence.

Marketing and Advertising Support:

• Design visuals for advertising campaigns, promotional materials, and online content to increase brand awareness.

• Ensure designs are optimized for various platforms, including websites, social media, and email marketing.