Growth Marketing Manager | B2B

At Nord Security’s B2B team, we build cybersecurity products that enable businesses to protect themselves and their data. From product and engineering to sales, marketing, and data — our teams work closely together to deliver secure, scalable solutions trusted by companies around the world. Your impact? Empowering businesses everywhere to keep their people, systems, and data safe. Key qualities and behaviors of a successful leader at Nord Security Main Responsibilities Take ownership of customer acquisition performance within your assigned channel or product scope — from planning through execution, optimization, and reporting; Own end-to-end execution of user acquisition campaigns across paid media, paid partnerships, and other relevant marketing channels, including budget management, performance optimization, and measurement; Develop and execute strategies for high-impact campaigns across paid social and VOD channels, with a strong focus on commercial outcomes; Identify, propose, and test new strategies and tactics to improve channel performance — bringing data-backed recommendations and executing on them with speed; Drive demand generation initiatives that contribute to category presence and unlock meaningful growth opportunities for your product area; Manage and coach a team of specialists, providing direction, support, and accountability on daily execution and campaign quality; Guide and support the team in running media campaigns across search, social, display, premium publisher sites, review websites, and more; Collaborate with the Sales organization to support pipeline generation and sales enablement efforts; Lead focused projects that test new marketing and creative approaches, and translate learnings into scalable plays; Collaborate with Web Content Managers, UX designers, and conversion copywriters to deliver high-performing ads, landing pages, and campaign assets; Core Requirements 4+ years of experience in growth or performance marketing, ideally in a SaaS or B2B environment; Proven track record of driving user acquisition, with a solid understanding of retention mechanics and customer LTV; Strong leadership and communication skills — able to manage a team while staying close to execution; Analytical mindset and data-driven approach to decision making; Experience working cross-functionally across marketing, sales, and product teams Hands-on expertise in at least one core channel: Paid Media, SEO, or Affiliate/Partnerships; Familiarity with digital marketing tools such as Salesforce, HubSpot, or similar platforms; What We Offer Innovate with industry leaders Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world. Learn & grow Boost your skills via our extensive training programs (online and offline) & other resources. Benefit from mentorship and career-switch opportunities to grow within the company. Work from anywhere Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive. Physical well-being Fuel your active lifestyle with online workouts led by our Physical Well-Being experts. Unlock a variety of sports and wellness facilities, like gyms, swimming pools, and fitness classes, with the Multisport card. Mental & emotional health Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to top-rated wellness apps like Calm, Headspace, and Mindletic. Premium healthcare Receive private health insurance giving you peace of mind for your health needs. Joyful moments – special treats Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member. Company events & team-building Experience iconic Nord Security celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success. Workation Embark on a legendary company getaway abroad, filled with exciting activities, live concerts, engaging workshops, and epic time together. Kindly refer to our Privacy Notice for Recruitment Candidates for comprehensive information regarding our data handling procedures throughout recruitment processes. We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we’ll let you know in advance. By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter. If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [email protected] . Should you prefer to opt out of the automated evaluation, please submit your application directly to [email protected] .