Growth Marketing Manager @ Voxa (Romania & Beyond)
VoxaWe're looking for a Growth Marketing Manager to support the implementation of our Customer
Lifecycle strategy at Voxa. You'll help us build the lifecycle engine in Romania and scale it
across our other markets: Hungary, Serbia, and Croatia.
What You'll Actually Do
● Shape our CRM strategy: build segments, audiences, customer journeys, email and
push templates, in-app banners, and triggered campaigns.
● Build the lifecycle playbook: onboarding, activation, retention, win-back, and upsell
flows, in four different markets.
● Test relentlessly: design and run A/B and multivariate tests, then ship the learnings into
the program.
● Sync with the release calendar: align campaigns with new audiobooks, exclusive
drops, and major launches alongside local and regional teams.
● Work cross-functionally: partner with performance marketing, content marketing,
brand, social, product, and data on events, tracking, personalization, and creative.
What You Bring to the Table
● 3–5+ years in growth, CRM, or lifecycle marketing, ideally in a B2C app or subscription
business.
● Hands-on experience with any of the following tools: Bloomreach, CleverTap, Braze or
similar.
● Technical comfort: segmentation logic, event-based triggers, and basic HTML/Jinja for
templates.
● Languages: fluent Romanian (for copy and local campaigns) + solid English for global
syncs.
● Bias for ownership: experimentation mindset, clear communication, and a love of
storytelling and audiobooks.
What's in It for You
● Huge impact: help to build the growth engine for a fast-scaling audiobooks and ebooks
platform across four markets.
● Room to experiment: test bold ideas, launch new journeys, and see results fast.
● Flexible Perks: Work from home with a hybrid setup. You'll need to be based in
Bucharest so you can pop into the office, join team events.
● Awesome Culture: A collaborative, international team that actually loves what they do.
● Solid Pay: An attractive salary package tailored to your experience.