Growth Marketing Strategist (NYC Market)

Posted via SalaryGuide - the career platform built for marketers.

Own growth in BuildingLink's largest market. This Growth Marketing Strategist (NYC Market) role offers a $95,000 - $105,000 annual base salary plus annual bonus eligibility, with remote work for an East Coast-based marketer.

You'll expand existing customer accounts and generate new pipeline across Greater NYC. Bring advanced HubSpot fluency, 3 to 5 years of B2B marketing experience, and strong knowledge of the local property market. Open the full role on SalaryGuide to explore the job breakdown and tailor your resume to the JD before applying.

Role Snapshot

• Title: Growth Marketing Strategist (NYC Market)
• Company: BuildingLink
• Location: Remote, United States; East Coast-based
• Employment: Full-time
• Experience: 3 to 5 years in B2B marketing
• Base salary: $95,000 - $105,000 annually

Company Overview

BuildingLink helps condos, co-ops, HOAs, and multifamily properties operate buildings, communicate with residents, and improve the living experience. It has served residential communities for more than 25 years, with 96%+ client retention and a presence across the US, Canada, Australia, Ireland, and the UK. Its products include core property-management software, TippingLink, and KeyLink.

About the Role

Own account-based marketing for Greater NYC, focusing primarily on expanding existing customer relationships through additional products and broader portfolio adoption, alongside new customer acquisition. Build on existing HubSpot and Salesforce programs, partnering with Customer Success and Sales to create and nurture demand. Sales handles the sales conversations.

Responsibilities

• Own the NYC growth plan, prioritizing accounts, segments, products, and campaigns throughout the year.
• Drive upsell and cross-sell of products such as KeyLink, TippingLink, and ManageHOA, expanding single-building relationships across management-company portfolios.
• Generate new pipeline through account-based programs targeting priority buildings and management companies.
• Build personalized HubSpot campaigns across email, digital, direct mail, events, and content, using AI and automation to scale execution.
• Test channels, offers, and messaging; use data to prioritize opportunities and forecast marketing impact.
• Coordinate expansion signals and campaign timing with Customer Success, and opportunities and handoffs with Sales.
• Own attribution and reporting on marketing-sourced pipeline and revenue.

Qualifications

• 3 to 5 years in B2B marketing, including ABM, demand generation, growth, or lifecycle marketing, with independent ownership of a program, segment, or market.
• A track record of growing revenue within existing accounts and generating new pipeline.
• Advanced HubSpot fluency, hands-on campaign building, and comfort working with Salesforce and product data.
• Ability to set pipeline and revenue goals, test approaches, and clearly explain results.
• Clear communication tailored to board members, property managers, and management-company executives.
• Strong Greater NYC market knowledge, including terminology and relationship-building with local property and management-company decision-makers.
• Property management or PropTech experience is a strong plus.

Compensation and Benefits

• Annual base salary of $95,000 - $105,000, plus annual bonus eligibility.
• Remote-first work, flexible PTO, birthday holiday, and Summer Fridays.
• Paid parental leave and bereavement leave.
• Medical, dental, and vision benefits; company-sponsored HRA; short-term and long-term disability coverage; life insurance.
• 401(k) with 4% matching.
• Company events, holiday parties, and friendly office competitions.
• Professional development opportunities, career growth, and ongoing performance recognition.

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Apply Through SalaryGuide

Ready to build account-based campaigns that grow BuildingLink's NYC customer base? Open the full role on SalaryGuide and apply.