Head of Affiliates

We are a fast-growing iGaming operator managing multiple brands across Tier 1 markets. We are looking for a Head of Affiliates who will take full ownership of affiliate strategy, team leadership, partner relationships, and overall program performance. This is a hands-on leadership role for someone who has already built or scaled affiliate departments and is ready to take responsibility for delivering results at the program level. Must Have 3+ years of experience in iGaming Affiliate Marketing, including at least 1 year in a Team Lead or Head of Affiliates role. Proven track record of scaling FTD volumes across Tier 1 markets. Deep understanding of CPA, Hybrid, and Revenue Share partnership models. Experience managing Affiliate Managers and team leads. Hands-on experience with affiliate platforms such as Affilka (SoftSwiss), ReferOn, NetRefer, or similar solutions. Strong analytical mindset with experience in funnel analysis, cohort analysis, and ROI modeling. Fluent English, both written and spoken. Nice to Have Experience working with CRM systems such as NetHunt, HubSpot, or similar platforms. Knowledge of postback configuration, tracking setups, and marketing automation tools such as Make. Experience with Google Apps Script or other automation solutions. Existing network of Tier 1 affiliate partners and industry contacts. Responsibilities Strategy & Growth Develop and execute affiliate acquisition strategies across Tier 1 markets. Define quarterly OKRs, FTD targets, and growth plans across brands and GEOs. Monitor performance against key business KPIs and identify growth opportunities. Identify and prioritize new affiliate channels, including SEO affiliates, PPC networks, influencers, and sub-affiliates. Manage the entire deal pipeline, from prospecting and negotiations to traffic launch and volume scaling. Team Leadership Lead and develop a team of Affiliate Managers while building a scalable affiliate department structure. Define team goals, processes, and performance standards. Conduct regular 1-on-1 meetings, performance reviews, and coaching sessions. Drive a high-performance culture focused on accountability and results. Own hiring, onboarding, and professional development of Affiliate Managers. Partner Management Build and maintain C-level relationships with strategic affiliates and affiliate networks. Lead negotiations and approve commission structures while ensuring deal profitability. Monitor traffic quality, fraud thresholds, GEO-specific requirements, and regulatory compliance. Handle escalations related to tracking, postbacks, attribution, and disputed payments. Analytics & Reporting Own weekly and monthly reporting across brands and GEOs, including FTD, NGR, ROI, and ROAS metrics. Analyze affiliate cohorts and partner profitability to drive data-based scaling decisions. Collaborate with IT teams on Affilka setup, API integrations, and process automation. Present performance updates, forecasts, and strategic initiatives to senior management. Compliance & Governance Maintain and update Affiliate Terms & Conditions across multiple GEOs. Monitor brand safety, including trademark bidding, spam activities, and unauthorized placements. Ensure affiliate activities comply with internal policies and market regulations. Freedom to choose where to work: work from anywhere in the world with the freedom of remote options. Flexibility: enjoy flexible working hours that let you balance your personal and professional life while staying focused on delivering great results. Corporate English speaking club: improve your English proficiency with regular practice and expert guidance. A Culture That Cares: thrive in a friendly environment where a strong corporate culture builds connections, drives innovation, and makes you feel truly valued. Comfort Fuels Success: experience comfortable conditions that inspire productivity and foster professional growth, giving you the tools and space to excel. Accelerate Your Growth: seize career advancement opportunities in a rapidly expanding marketing company. As the company scales, so will your professional journey.