Head of PPC

Remote · Full-time

About FutureMedia

FutureMedia is a global product portfolio company building practical digital products used by millions of people worldwide.

Our products span career, self-discovery, productivity, and digital essentials. We build them by bringing product, engineering, design, data, and growth together around real user needs and shared business goals.

We take responsibility for outcomes, learn through experimentation, and believe good ideas can come from any teammate.

Right now, FutureMedia is looking for a Head of PPC to own and scale our paid acquisition strategy across multiple digital channels and products (particular focus on Google Ads/Bing), on multi-million-dollar budgets driving customer acquisition for our portfolio of high-traffic B2C subscription products in the US market.

Your impact

• Own and execute the user acquisition strategy across Paid Search and emerging channels, managing multi-million-dollar budgets focused on scalable, profitable growth
• Launch, analyse, and continuously improve campaigns across platforms including Google Ads, Bing, Taboola, Quora, and others
• Identify and test new acquisition channels, audiences, and growth opportunities
• Monitor and optimise key performance metrics including CAC, CPL, CPA, ROAS, ROMI, LTV, and ROI
• Build forecasting models, budget recommendations, and scalable reporting frameworks
• Drive experimentation across creatives, landing pages, targeting, and funnel optimisation initiatives
• Collaborate closely with product, design, and copywriting teams to improve conversion performance
• Use analytics and insights to develop clear recommendations, strategic direction, and optimisation roadmaps
• Partner with leadership on broader growth and go-to-market initiatives

About you

• 5+ years of experience in performance marketing, paid acquisition, or growth marketing roles
• You've managed large-scale paid acquisition budgets and performance-driven campaigns (min $1M+)
• Strong experience with the US market and subscription-based or B2C products
• Highly analytical, comfortable working with large data sets, attribution models, and funnel analytics
• Hands-on expertise across major paid channels and performance marketing platforms
• Understand how to scale acquisition while maintaining efficiency and profitability
• Experienced in A/B testing, experimentation, and conversion optimisation
• Proficient in Excel / Google Sheets / SQL and data-driven decision-making
• Thrive in fast-paced environments and enjoy building systems from the ground up
• Communicate clearly and work effectively across cross-functional teams
• Fluent English

Will be a plus

• Experience in subscription-based or high-growth B2C product companies
• Experience with advanced analytics, research, or marketing data infrastructure
• Passion for digital media, social platforms, and emerging acquisition channels
• Entrepreneurial mindset with strong ownership and execution skills

What you can expect at FutureMedia

Product variety: Exposure to different products, audiences and digital categories within one company
Remote freedom: Work from where you do your best work
Set up to succeed: Modern AI tools to automate routine tasks and focus on higher-value work
Time to recharge: 22 paid days off plus your local public holidays
European offsite: Company gatherings across Europe to meet, connect and spend time together

Build what's next with us.