Head of SEO Affiliates

Head of SEO Affiliates Parimatch is a global #1 Crypto Sportsbook and Casino company with over 30+ years in betting and gaming industry. We create digital experiences where sports, technology, and crypto meet, focusing on fast transactions, high limits, and premium user experience. With 4,000+ professionals and operations across 15+ countries, Parimatch is a global ecosystem driven by product innovation, advanced technology and customer experience. We need a deal-maker with an active webmaster network to lead our SEO affiliate unit. You will identify high-converting traffic sources, negotiate win-win placements, and scale our affiliate footprint across global markets. In this role, you will: Unit Strategy & Leadership: Define and execute the scaling strategy for the SEO affiliate direction; take full ownership of departmental KPIs, unit economics, and budget allocation. Partner Hunting & Onboarding: Proactively search, negotiate with, and onboard new SEO affiliates, webmasters, niche career sites, and educational platforms. Pre-Deal Evaluation: Rigorously evaluate media placements and affiliate sites before closing deals (analyzing traffic quality, domain authority, user intent, unit economics, and ROI). Performance & Economics Optimization: Continuously monitor campaign metrics, optimize commission models (CPA, CPL, Hybrid), and eliminate fraud or low-quality traffic. Networking & Industry Presence: Leverage your existing professional network and represent the company at key international affiliate and SEO events to sign top publishers. Skills you’ll need to bring: Experience: 3+ years of proven experience managing an affiliate unit, with a dedicated focus on SEO affiliates . Domain Expertise: In-depth understanding of SEO affiliate mechanics, deal structuring, partner onboarding, and research methods. Analytical Skills: Strong capability to analyze prospective traffic placements, evaluate economics, and forecast performance metrics before finalizing contracts. Established Network: An active, strong network of SEO affiliates/webmasters and regular attendance at major affiliate and SEO industry conferences. We care about you: Vacation: Reset. Recharge. Come back stronger. Sick Leave Allowance: Health is power. We designed the system to support you. Benefits Model: Your budget, your rules – spend it where it counts. Day one, it’s yours. No waiting, no barriers. Training Balance: Learn fast. Grow faster. Upskill, stay ahead, and keep your edge sharp. Team Building: Stronger together. We connect, compete, and celebrate – great teams don’t happen by accident. Generation Program : Focused on boosting the potential of children within our families. Work & Fun Balance: Driven at work, alive beyond it. Events, surprises, and shared moments keep our spirit high and our energy unstoppable. Taking care of our people is an integral part of Parimatch shared values, ensuring a supportive and positive workplace culture. Division Parimatch Locations Europe Remote status Fully Remote Employment type Full-time