Influencer Marketing Manager - UK (Freelance)

We’re looking for a Freelance Influencer Marketing Manager to identify, recruit, and coordinate talent for our social-first campaign work (organic, paid, and always on). This is a remote Freelance opportunity that may vary in weekly hours on one or more client accounts. RESPONSIBILITIES: Creator Sourcing & Talent Management End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables Build and cultivate relationships with creators, influencers, managers, and agents Source UGC and creator talent using platforms like IMAI and your professional network Maintain a vetted, organized creator roster across paid organic social needs Match creators to briefs based on brand, tone, platform, and content requirements Build positive, professional relationships with creators to support long-term collaboration Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs Creator Communication & Coordination Manage all creator communication end-to-end, including: Outreach and onboarding Brief delivery and clarification Deadlines and deliverable expectations Follow-ups and reminders Ensure creators clearly understand briefs, content requirements, and brand guidelines Proactively flag risks, delays, or misalignment to internal teams Coordinate product samples as needed Deliverables, Deadlines & Quality Control Responsive to the unpredictable 24/7 nature of social media campaign execution Set and manage creator deliverables, timelines, and submission requirements Ensure accurate tracking of creator activity, deliverables, and performance data. Monitor content to ensure assets are: Complete High-quality On-brief Delivered on time Coordinate reshoots, corrections, missing lines, or pronunciation fixes as needed Ensure creators submit footage in the correct formats and specs for paid and organic use Contracts, Invoicing & Asset Tracking Coordinate creator contracts, usage terms, and approvals Ensure invoicing details are clear, accurate, and submitted on time Track asset delivery status and usage rights across paid and organic channels Partner with internal teams to ensure assets are stored, labeled, and accessible Cross-Functional Collaboration Collaborate and work cross-functionally with Creative, Strategy, Production and Business Partnership teams to ensure influencer initiatives are aligned with wider campaign and client goals. Ensure creator outputs align with strategic intent, brand voice, and platform needs Trends & Culture Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok and FTC compliance requirements Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations Contribute to team brainstorms and creative campaign ideation Required Skills & Qualifications Experience managing influencer & creator partnerships of all following sizes Strong organizational and project management skills Clear, confident written communication Familiarity with short-form video content (TikTok, Reels, Shorts) Ability to manage multiple creators and deadlines simultaneously QUALIFICATIONS 5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators) Strong organizational skills with attention to detail and follow-through Ability to manage multiple timelines, campaigns, and creator relationships simultaneously Resourceful, proactive self-starter comfortable taking initiative in fast-paced environments Clear written and verbal communication skills, particularly in creator-facing contexts Ability to collaborate effectively across teams and support senior leaders Deep passion for TikTok; experience with TikTok influencers a big plus but not required Passion for delighting clients and going above & beyond Keen eye for detail with the foresight to think about the bigger picture Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry Spreads joy!