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Ipsos logo

Ipsos Denmark is looking for a Brand Strategy Director to our Market Strategy & Understanding Team

Ipsos
Posted 2 weeks ago
🇩🇰Denmark🏢Hybrid📁Marketing
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Ipsos Denmark is looking for a Brand Strategy Director to our Market Strategy & Understanding Team Are you a curious brand specialist driven by consumer insights? Can you transform client business needs into research goals and synthesize consumer insights into market strategic recommendations for some of the largest companies we have in Denmark? If so, we hope to welcome you on our team. Scaling our market and brand efforts As a Brand Strategy Director, you will be involved in everything from new business, client management and proactively drive the client dialogue to scope and sell projects and deliver superior insights and intelligence to the client. You will have access to some of the most sophisticated and well-designed research methods, technologies and perspectives within the industry, as well as access to the company’s large network of experts all over the world. We are looking for a seasoned professional with experience in market and brand research who is enthusiastic about involving others. We don’t expect you to know all our ways of working at Ipsos, but we expect you to be curious about the different types of research we do within the market & brand space – including our ambitious integration of AI into our solutions/offerings. A unique job opportunity “What I enjoy the most as a Director at Ipsos is the wide-reaching impact of my actions on clients and colleagues alike. In this role, we build close and dedicated relationships with clients and share a diversity of challenges together. No client is the same, no project is the same, making every day unique. It feels very fulfilling to take clients’ challenge as our own and apply our ever-evolving expertise to build truthfully impactful stories that clients can act on. Another significant part of this role is working in collaboration and mentoring more junior colleagues – another very meaningful part of my role is indeed to act as a driving force of growth and achievement of others.” - Sara Sousa, Director. Our mission is to deliver reliable information for a true understanding of Socie ty, Markets and People. By entering the position, you will work with some of the largest and most successful companies, within various industries including FMCG, retail, banking, telco, and services, both in a national and international context. This is a great opportunity to share your leadership skills and inspire our Market Strategy & Understanding Team, where we always seek new ideas and appreciate initiative. We value diversity and inclusion and strive to create a culture that embraces and celebrates our differences. We are dedicated to creating an environment where all employees feel valued and respected, can thrive, and achieve their professional goals. These are not just words – in fact, 30% of the colleagues in our local Danish office are expats from 20+ different nationalities. We offer a hybrid workplace model that mixes in-office and the possibility of remote work to offer flexibility and support to our employees. Your key responsibilities include: Engage with and manage clients by building trust and strong client relationships Design and write top class proposals Deliver top class insights and actionable recommendations to help clients be successful in their strategy and marketing decisions Deliver clear-cut, engaging presentations and workshops for client stakeholders at all levels Responsible for client relationship and client satisfaction for assigned clients and new business Lead and collaborate effectively with colleagues within Ipsos to assure quality and client management Support training activities and knowledge sharing Support your senior colleagues as well as act as a role model and mentor for younger colleagues Manage projects effectively and understand what drives project profitability Stay curious and engage in training on new developments, such as GenAI solutions Your qualifications: It takes passion, dedication, and leadership to excel as a Brand Strategy Director and role model for our talented team. Your most important qualities are that you’re reliable, empathic, inspiring and genuinely curious. And that you know how to create engagement, build connections and create results based on trust. For our clients, of course, but just as much among your colleagues. To succeed in the position, it is essential that you have an analytical mind, helping you put findings in its right context, foresee challenges and draw attention to solutions. Moreover, you have a strong experience and understanding of market research techniques and principles, especially within segmentations, brand positioning, U&A, and shopper studies . You can understand the client environment, commercial issues, industry structures and societal context, and hold a strong ability to multitask, prioritize and deliver against objectives. With natural flair, you can easily manage various stakeholder within a project. You likely have a university degree in economics or marketing, and it is essential that you come with at least 7 years of experience working with quantitative market research at agency side. You communicate fluently in written and spoken English, our common company language. Make a difference If you have any questions, please contact Panos Kerasiotis , Director in Market Strategy & Understanding, [email protected] , or Martin Seemann Poulsen, HR Director, [email protected] . We will be conducting interviews on an ongoing basis, so please send your application as soon as possible. The application deadline is August 10 th , 2026.

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