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ZA

Lead Generation Acquisition Specialist

Zapyan
Posted 7 hours ago
🇵🇰Pakistan🏢Hybrid📁Marketing
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Introduction


Zapyan is an innovation-led, fast-growing startup dedicated to transforming businesses across the UK, US, and global markets through data-driven automation, AI transformation, and custom software development.


We are establishing a dedicated New Business Pipeline Team and are looking for a proactive, high-execution Lead Gen Acquisition Specialists. In this role, you will own the bottom layer of our outbound growth engine, focused exclusively on multi-channel cold outreach, LinkedIn campaign execution, email deliverability, and weekly branding content. If you are a tech-savvy hunter who thrives on numbers, outbound metrics, and testing new messaging frameworks, this role is built for you.


Location: Islamabad (On-Site / Hybrid)

Position: Full-Time, Permanent

Experience: 1.5+ Years in B2B Lead Generation & LinkedIn Automation

Work Stream Focus: Marketing Automation OR AI Transformation & Custom Software Development


Key Responsibilities


1. Multi-Profile LinkedIn Campaign Execution

  • Manage Assigned Profiles: Oversee activity, message queues, and account safety across multiple executive/persona profiles, adhering to strict daily action limits to avoid account bans or shadowbans.
  • LinkedIn Helper & Automation: Set up, monitor, and optimize outreach sequences (connection requests, follow-ups, and soft engagements) targeting decision-makers (CTOs, CMOs, VPs of Tech/Marketing).
  • Persona Optimization: Maintain clean, optimized, and active LinkedIn profiles tailored to your specific work stream (Marketing Automation or AI Transformation / Custom Software).


2. Cold Email Operations & Infrastructure

  • Sequence Dispatch: Set up, launch, and manage cold email campaigns using bulk outreach tools (e.g., Instantly, Smartlead, Apollo, Lemlist).
  • Deliverability & Domain Health: Monitor domain health, SPF/DKIM/DMARC records, inbox warm-ups, spintax usage, and opt-out compliance across outreach domain pools.
  • Inbox Triage: Monitor incoming replies, filter out spam and unsubscribe requests, and engage in initial chat-based lead qualification.


3. First-Touch Conversation & CRM Integration

  • Lead Qualification: Handle initial message responses, overcome surface-level objections, and qualify prospect interest.
  • CRM Synchronization: Ensure all prospect details, interaction logs, and meeting bookings automatically sync to internal CRMs (HubSpot, Airtable) via webhooks or Zapier.
  • Sales Handover: Seamlessly hand over warm, meeting-ready engagements to the VP of Sales for discovery calls and pipeline closing.


4. Dedicated Social Branding & Experimentation

  • Social Branding Slots: Execute dedicated weekly social media branding posts during assigned time slots to keep targeted personas engaged and build trust.
  • Weekly Growth Testing: Design, execute, and present 1 new growth test & results weekly (testing new messaging hooks, subject lines, target industries, or connection strategies) with the internal growth team.


Skills & Experience

  • Proven Track Record: Minimum 1.5+ years of hands-on experience in outbound B2B lead generation, SDR roles, or agency cold outreach targeting international markets (UK/US).
  • LinkedIn Automation Proficiency: Direct experience operating tools like LinkedIn Helper, Sales Navigator, Expandi, or similar multi-account automation stacks.
  • Cold Email Infrastructure: Solid understanding of domain warm-ups, spintax, email sequences, deliverability practices, and outreach engines (Apollo, Instantly, Smartlead).
  • CRM & Workflow Integration: Familiarity with logging lead data into CRMs (HubSpot, Airtable) and setting up basic Zapier or webhook automations.
  • Exceptional Written English: Outstanding copywriting skills capable of crafting natural, personalized, non-spammy outreach messages that get responses from C-level executives.
  • Domain Context: Solid grasp of high-level B2B concepts in Marketing Automation OR AI Transformation & Software Development.
  • Data-Driven Mindset: Highly comfortable tracking numbers (acceptance rates, open rates, reply rates, show rates) and running structured weekly A/B tests.


Why Join Zapyan?

  • Competitive Compensation: Competitive base salary paired with performance-based campaign incentives.
  • Accelerated Career Growth: Clear progression paths into Sales Operations, Campaign Management, or Senior Business Development roles.
  • Professional Development: $200 annual learning budget for certifications (HubSpot, Salesforce, AI credentials, etc.).
  • Cutting-Edge Exposure: Work directly with international clients across UK & US markets using modern AI tools and automation stacks.
  • Collaborative Leadership: Direct mentorship and support from executive leadership (working closely alongside the VP of Sales and CEO).
  • Hybrid Flexibility: A balanced work environment combining remote autonomy with collaborative hub days in Islamabad.
  • Work-Life Balance & Perks: 25 days of paid leave (15 annual + 10 public holidays), company laptop, and full access to our premium software stack.


Final Notes

This role is perfect for a metrics-driven outreach specialist who loves testing, automating outreach pipelines, and driving tangible pipeline value for global markets.

Ready to own the growth engine at Zapyan? Apply today!

Website: https://zapyan.com/

Job Type: Full-time


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