Lead Generation Executive

Company Description ThinkNew is an innovation-focused company dedicated to helping academicians, researchers, and inventors transform their ideas into patentable assets. Founded by a team of Ex-IITians with deep experience in academia, research, and intellectual property rights, the company specializes in identifying novel, patentable concepts tailored to specific research domains. ThinkNew offers services such as free patentable idea consultations, research gap analysis, and comprehensive support for utility and design patent filings, copyrights, and international IP protection. The team guides clients from concept through filing, aiming to deliver quick, high-quality, and cost-effective IP solutions. By partnering with ThinkNew, innovators gain a strategic ally focused on protecting their work and amplifying its real-world impact.

Role Description This is a full-time job for a Lead Generation Executive at ThinkNew. The Lead Generation Executive will be responsible for identifying and qualifying new leads among academicians, researchers, and innovation-driven organizations through online research, databases, and professional networks. On a day-to-day basis, this role will conduct targeted market research, maintain and update lead lists and CRM records, and initiate outreach via email, calls, and digital channels to generate interest in ThinkNew’s services. The Lead Generation Executive will collaborate with sales and marketing teams to execute lead-generation campaigns, schedule meetings or demos, and provide regular reports on lead pipeline, conversion metrics, and market feedback. This role also involves refining lead criteria, testing outreach messages, and sharing insights to improve overall demand-generation strategies.

Qualifications

• Strong lead generation capabilities, including experience identifying New Leads and managing the end-to-end Lead Generation process.
• Proficiency in Market Research, with the ability to analyze target segments, build prospect lists, and identify decision-makers in academia, research, and IP-related domains.
• Excellent Communication skills, including clear written and verbal communication for professional outreach, follow-ups, and coordination with internal teams.
• Sales-oriented mindset, with experience supporting or executing Sales activities such as prospect qualification, nurturing, and handoff to closing teams.
• Familiarity with CRM tools, lead-tracking systems, and basic email/LinkedIn outreach tools.
• Strong organizational skills, attention to detail, and the ability to manage multiple prospects and tasks in a remote environment.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.
• Prior experience in B2B lead generation, education, research, SaaS, or professional services is an advantage.