About TEDxMaitama
TEDxMaitama is a TEDx community and ideas platform based in Abuja, Nigeria, bringing together thought leaders, entrepreneurs, innovators, creatives, policymakers, and changemakers to share ideas worth spreading.
Position
Job Title: Lead Graphic Designer
Department: Creative & Marketing
Reports To: Creative Director / Curator
Location: Abuja, Nigeria / Remote
Engagement: Volunteer
Project: TEDxMaitama
Role Overview
The Lead Graphic Designer will lead the visual design direction of TEDxMaitama across events, digital platforms, marketing campaigns, social media, publications, presentations, and brand communications.
The role requires a highly creative designer who can translate TEDxMaitama's ideas, themes, and campaigns into compelling visual experiences while maintaining strong brand consistency and premium design standards.
The Lead Graphic Designer will also coordinate and provide creative direction to other designers working on TEDxMaitama projects.
Key Responsibilities
1. Creative & Visual Direction
- Develop and maintain TEDxMaitama's visual identity across all communications and touchpoints.
- Translate event themes, campaigns, speaker stories, and organizational messages into compelling visual concepts.
- Develop creative concepts for major TEDxMaitama events, including the Annual Conference, TEDxMaitama Women, Studio events, and sector-focused salons.
- Establish design standards, templates, layouts, and visual guidelines for the wider creative team.
2. Digital & Social Media Design
- Design graphics for LinkedIn, Instagram, Facebook, X, YouTube, WhatsApp, newsletters, and other digital platforms.
- Create campaign assets for speaker announcements, event promotions, ticket sales, sponsorship campaigns, countdowns, quotes, highlights, and post-event content.
- Develop visually engaging carousels, infographics, thumbnails, banners, and promotional materials.
- Ensure all digital designs are optimized for their respective platforms.
3. Event & Campaign Design
- Lead the design of event branding and campaign materials from concept to execution.
- Create designs for stage screens, backdrops, banners, signage, programmes, badges, invitations, certificates, name tags, directional signage, and other event materials.
- Work closely with the Events, Marketing, Sponsorship, and Production teams to ensure visual consistency across event touchpoints.
- Prepare print-ready and production-ready artwork where required.
4. Speaker & Partner Communications
- Create speaker announcement designs, speaker cards, quote graphics, profile assets, and other speaker-related materials.
- Develop visual assets for sponsors, partners, exhibitors, and strategic collaborators.
- Ensure appropriate and consistent use of TEDxMaitama and partner logos.
5. Creative Team Leadership
- Provide creative direction and mentorship to graphic designers, interns, and other members of the creative team.
- Review designs and provide constructive feedback before publication or production.
- Allocate design assignments and coordinate creative deliverables where required.
- Maintain quality control across all visual materials produced by the team.
6. Brand Management
- Ensure TEDxMaitama's brand guidelines are consistently applied across all communications.
- Maintain organized design assets, templates, fonts, logos, and brand resources.
- Identify opportunities to improve TEDxMaitama's visual identity and overall brand experience.
- Ensure designs align with the professionalism and global standards associated with the TEDx brand.
7. Collaboration
- Collaborate with the Curator, Creative Director, Marketing Director, Social Media Team, Video Team, Community Team, and other departments.
- Participate in creative brainstorming and campaign planning sessions.
- Translate briefs and strategic objectives into clear and effective visual solutions.
- Manage multiple projects and deadlines simultaneously, particularly during event seasons.
Required Qualifications & Skills
- Proven experience as a graphic designer, art director, visual designer, or similar role.
- Strong portfolio demonstrating excellent branding, digital design, campaign design, and visual storytelling.
- Advanced proficiency in design tools such as Adobe Photoshop, Illustrator, InDesign, Figma, Canva, or equivalent platforms.
- Strong understanding of typography, composition, colour, hierarchy, branding, and visual communication.
- Excellent attention to detail.
- Ability to work within established brand guidelines while still bringing creativity and originality.
- Strong organizational and project-management skills.
- Ability to work under pressure and meet tight deadlines.
- Excellent communication and collaboration skills.
Preferred Qualifications
- Experience working with conferences, events, media organizations, startups, nonprofits, or international brands.
- Experience leading or mentoring a creative team.
- Understanding of social media design and digital marketing campaigns.
- Experience with motion graphics or basic animation is an advantage.
- Experience preparing designs for large-format printing and event production is an advantage.
- Familiarity with TEDx brand guidelines and event production is an advantage.
Key Performance Indicators (KPIs)
Success in this role will be measured by:
- Quality and consistency of TEDxMaitama's visual identity.
- Timely delivery of creative assets.
- Quality of event and campaign branding.
- Engagement and performance of visual content.
- Effectiveness of creative campaigns in supporting ticket sales, audience growth, sponsorship, and community engagement.
- Quality control across the wider design team.
- Responsiveness to internal creative requests and briefs.
- Ability to continuously improve TEDxMaitama's visual presence.
Ideal Candidate
The ideal candidate is more than a graphic designer—they are a visual storyteller and creative leader who understands how design can shape perception, communicate ideas, build communities, and create memorable experiences.
They should be comfortable working in a fast-paced, collaborative environment and capable of turning ambitious ideas into polished, world-class visual experiences.
What You Will Gain
- Opportunity to shape the visual identity of one of Nigeria's leading TEDx communities.
- Exposure to high-profile speakers, entrepreneurs, organizations, and thought leaders.
- Opportunity to lead a multidisciplinary creative team.
- Experience working on large-scale conferences and campaigns.
- Portfolio-building opportunities across events, branding, digital media, and experiential design.
- Access to a dynamic community of innovators, creatives, and changemakers.