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Job Description:
Market Activation Expert (f/m/x)
Mars Petcare
Location: Warsaw
Do you enjoy turning brand and category strategies into impactful activations? Are you motivated by working cross-functionally and delivering excellent execution in a dynamic commercial environment? We are looking for a Market Activation Expert who will help bring our activation plans to life and drive best-in-class shopper experiences across the Polish market.
What will be your key responsibilities?
- Executing national customer activation plans and ensuring excellent in-market delivery.
- Localizing regional activation toolkits, including adaptation and translation of promotional materials.
- Preparing, executing, and evaluating tailored activation plans for strategic customers based on the Strategic Customer Matrix (SCM).
- Managing customer activations from planning through post-evaluation and performance review.
- Coordinating activation activities with Sales teams, Key Account Managers, Channel Heads, and Field Force teams.
- Leading project governance processes, including EBA stage gates and PAR evaluations, in collaboration with cross-functional stakeholders.
- Managing activation budgets and ensuring spending remains aligned with approved plans.
- Supporting local production of POS materials and displays to maximize in-store execution excellence.
- Building strong partnerships across Sales, Marketing, Demand Planning, Logistics, Finance, and Regional Marketing teams.
What are we looking for?
- Experience in Sales, Demand, Customer Marketing, Trade Marketing, or a related commercial function.
- Good understanding of the Polish retail landscape and customer environment.
- Proven ability to manage multiple priorities and deliver results.
- Strong analytical mindset with the ability to interpret business and market data.
- Fluent English communication skills.
- Technical skills: Strong Excel proficiency, Project management capabilities, Financial and analytical acumen, Customer execution and management skills, Ability to leverage insights and translate them into action, Commercial mindset and influencing skills.
What can you expect from Mars?
- Contract of employment.
- Attractive financial conditions with Business Bonus and Christmas Bonus
- We will also look after your safety and well-being by offering you rich benefits package including life insurance, private medical care, Employee Assistance Program fully covered by Mars, MultiBenefit Program.
- Lunch card.
- Extra savings scheme to support You in long perspective.
- Support in career building through personalized development plan.
- On-line shop with attractive discounts on our products that Your family and friend are going to love.
- Possibility to participate in volunteering initiatives during working hours.
- A modern and pet friendly office in the City Centre.
About Us
Mars is a family-owned business with more than $35 billion in global sales. We produce some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, BEN’S ORIGINAL®, and COCOAVIA®. Alongside our consumer brands, we proudly take care of half of the world’s pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 140,000 Associates into taking action every day towards creating the world we want tomorrow.
