Marketing Associate

Position Overview

About Us

• Luxury short-term rental property management
• Boutique hotel management
• Short-term rental investment
• Real estate brokerage
• Construction and renovation
• Lending and financing
• Insurance
• Tax and wealth strategy

What Success Looks Like

• Marketing projects are organized and completed on schedule
• All assigned tasks are completed accurately and on time through the marketing team's project management system
• Marketing Managers and leadership receive timely support across campaigns and initiatives
• Campaign assets, documentation, and reporting remain accurate and organized
• Internal processes and workflows become more efficient
• Cross-functional communication is streamlined
• Marketing operations run smoothly, allowing Marketing Managers to focus on strategy and optimization
• All assigned marketing KPI trackers are consistently maintained, accurate, and reflect current campaign performance
• Marketing performance data is proactively monitored, with trends and optimization opportunities surfaced to leadership
• Competitive research and industry insights are regularly shared, helping The Rise Collective continually raise the standard across every marketing vertical
• Demonstrates a proactive mindset by identifying opportunities for improvement rather than simply completing assigned tasks
  
  

Key Responsibilities:

Marketing Coordination & Project Support:

• Support Marketing Managers with day-to-day execution of marketing initiatives across assigned brands
• Assist with campaign launches, project coordination, and cross-functional marketing tasks
• Help organize project timelines, deliverables, and marketing calendars
• Coordinate communication between marketing, creative, web, SEO, and leadership teams
• Track project progress and help ensure deadlines are met
• Complete all assigned marketing tasks on time and within established deadlines using the marketing team's project management platform
• Proactively communicate project status, roadblocks, and upcoming deadlines to Marketing Managers and the CMO
  
  

Organic Social Media Support:

• Assist with maintaining social media content calendars for all company-managed social media accounts and platforms
• Schedule and publish approved social media content
• Coordinate content requests with creative and video teams
• Help organize influencer content, photography, and on-site content collection
• Monitor engagement metrics and assist with preparing weekly and monthly performance summaries
• Maintain KPI trackers for social media initiatives and ensure performance metrics remain accurate and up to date
• Identify opportunities to improve social media performance based on data and trends
  
  

SEO & Content Support:

• Assist with coordinating website updates, blog publishing, and content requests
• Help organize SEO projects, keyword initiatives, and optimization tasks
• Coordinate with internal and external SEO partners on deliverables
• Track website updates and maintain SEO project documentation
• Maintain SEO KPI dashboards and track performance of optimization initiatives over time
  
  

Email & SMS Marketing Support:

• Assist with building and scheduling email and SMS campaigns
• Coordinate creative assets and copy approvals for campaigns
• Help maintain campaign calendars and promotional schedules
• Monitor campaign performance and assist with reporting
• Maintain KPI tracking for email and SMS marketing initiatives, including campaign performance, engagement, and conversion metrics
  
  

Website & Marketing Operations:

• Coordinate website content updates and landing page requests
• Assist with quality assurance testing before website launches
• Help maintain UTM tracking documentation and campaign organization
• Support conversion tracking and marketing operations as directed
• Assist in maintaining accurate reporting documentation for website and campaign performance
  
  

Community Outreach & Partnership Support:

• Assist with coordinating local partnerships, community outreach, and hospitality marketing initiatives as assigned by marketing leadership
• Keep outreach trackers up to date with relevant contact information and partnership status
• Maintain outreach trackers and partnership documentation
• Support communication with local businesses, vendors, and community organizations
• Assist in tracking partnership performance and documenting outcomes where applicable
  
  

Reporting & Administrative Support:

• Assist with compiling daily, weekly, and monthly marketing reports
• Maintain marketing dashboards, spreadsheets, and KPI trackers as assigned by marketing leadership
• Gather campaign performance data from various marketing platforms
• Help organize meeting notes, action items, and follow-up tasks
• Ensure KPI trackers for all assigned marketing initiatives are consistently updated, accurate, and actionable
• Identify performance trends and escalate opportunities or concerns to Marketing Managers
  
  

SOPs & Documentation:

• Assist with creating and maintaining marketing SOPs, checklists, and internal documentation
• Organize marketing assets, templates, and shared resources
• Help document repeatable marketing processes across brands
• Support onboarding documentation and internal knowledge management
  
  

Marketing Research & Continuous Improvement:

• Conduct ongoing research on competitors, hospitality leaders, luxury brands, and emerging marketing trends
• Monitor best practices across hospitality, travel, real estate, and consumer brands to identify new ideas and opportunities
• Regularly share recommendations that help raise the quality, creativity, and effectiveness of marketing initiatives across all company brands
• Research new marketing tools, AI platforms, and automation opportunities that improve efficiency and campaign performance
• Continuously look for ways to raise the bar across all marketing verticals through innovation, research, and operational excellence

Qualifications & Physical Requirements:

• 1-3 years of marketing, communications, or administrative experience
• Bachelor's degree in Marketing, Communications, Business, or related field preferred
• Strong organizational and time management skills
• Excellent written and verbal communication skills
• Comfortable managing multiple projects simultaneously
• Detail-oriented with strong follow-through
• Basic understanding of digital marketing channels including social media, email marketing, SEO, and paid advertising
• Experience with Canva, Google Workspace, Microsoft Office, or similar productivity tools
• Familiarity with platforms such as HubSpot, Guesty, Klaviyo, Attentive, Google Analytics, or social scheduling tools is a plus
• Hospitality, real estate, or service-based marketing experience is a plus

Physical requirements

• Ability to work flexible hours and/or extended hours as needed to accommodate client and project needs, as well as team members and projects in multiple time zones.
• Must be able to reliably commute to and work in our St. Petersburg, FL office. Remote considered for exceptional candidates.
• Must be able to reliably respond to internal Rise Collective stakeholders during standard business hours (9:00 AM–5:00 PM) and, when business needs require, outside of standard business hours.
• Must maintain a reliable high-speed internet connection and be consistently available and responsive throughout scheduled working hours.

What We Offer:

• Employee benefits - Voluntary Life, AD&D, Critical Illness, Accident, Medical, Dental, and Vision insurance benefits Child/Spouse benefits - Voluntary Child Voluntary AD&D, Child Voluntary Life, Spouse Voluntary AD&D, Spouse Voluntary Life also offered
• Paid Time Off (PTO): Flexible paid leave for vacation, personal days, and sick time to support work-life balance