Marketing & Events Manager

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Marketing and Events Manager Job Details:

Snell & Wilmer, one of the largest law firms in the Western United States, is seeking a Marketing and Events Manager to work from the firm’s office in Phoenix.

You will work together with firm leadership and the business development/marketing team, focusing on events and engagements, that support and align with attorney, practice group, industry group, and office business development and marketing goals. Ideally you will have a minimum of 5 years of event management and marketing leadership experience in a professional services environment (law firm preferred), strong business and legal acumen, and proven ability to mobilize the firm's business development and marketing strategy.

Position responsibilities include, but are not limited to:

• Work with the Associate Director of Marketing and Events to define the editorial vision, voice, and standards for all firm events
• Manage event-related research, sponsorships, memberships, ticketing, and vendor relationships to facilitate client development and networking opportunities
• Work with and advise attorneys on initiatives to advance attorney and the firm’s name recognition, and manage related marketing materials
• Help oversee in-person and virtual event planning and execution on external and internal facing events, including applicable site selection, budgeting, content and program management, production needs, registration, logistics, and post-event evaluation
• Collaborate and coordinate with internal support teams and other administrative departments to ensure proactive planning and seamless execution of business development and marketing events
• Manage relevant vendor and related external resources to ensure seamless event execution
• Lead and optimize structured content production workflows — including copyediting, proofing, ethics and conflicts review, and leadership approvals to ensure compliant, accurate materials in line with brand guidelines, while utilizing AI-enabled technologies
• Assist in the creation and management of applicable marketing and business development budgets
• Maintain processes for regularly reporting progress/ROI on the department plan
• All other duties and projects as assigned

Experience and Qualifications:

• At least 5 years of marketing/business development experience at a management level, including elevating teams in legal or other professional services firms
• Bachelor’s degree in marketing/communications or related field is helpful
• Proven ability to develop and execute events and data-driven content strategies
• Ability to work well with others and maintain positive and cooperative working relationships internally and externally
• Excellent verbal/written/interpersonal communication skills within a variety of settings
• Proven track record creating business development materials, proposals, and client-facing content
• Experience with AI-powered content tools and platforms to enhance writing efficiency, maintain quality standards, and streamline content development processes
• Experience with intranets and internal communication platforms preferred
• Exceptional writing, editing, and proofreading abilities with strong command of grammar, style, and AP Style guidelines.
• Expertise in content production best practices, editorial oversight, and workflow management for multiple formats (e.g., articles, newsletters, video, web, social)
• Experience developing social media content (primarily LinkedIn) with understanding of platform algorithms, and engagement strategies
• Ability to tailor writing style and tone for specific client audiences and industry sectors, translating complex legal concepts into digestible, client-focused content
• Strong understanding of content performance metrics, analytics, and using data to inform future strategy (JD Supra, Lexology, Clearview Social)
• Strong storytelling capabilities with ability to identify and craft create compelling narratives that support business objectives such as events
• Ability to work well under pressure within a deadline-driven environment
• Excellent detail-oriented, project management and organizational skills
• Proficiency in Microsoft Office, Zoom, social media platforms, and CRM management is needed
• Ability to work extended and/or weekend hours, as required
• Willing and able to travel to other office locations as needed to support business operations, cross-team collaboration, and organizational priorities

Snell & Wilmer offers a competitive performance-based compensation and a generous benefits package starting on your first day. The benefits package includes medical, dental, vision, disability, life insurance, 401K/profit sharing, paid holidays, tuition reimbursement and paid time off including vacation time, personal time, and sick time where appropriate. Snell & Wilmer values the principles of Diversity, Inclusion, and Belonging.

Snell & Wilmer is an Equal Employment Opportunity employer.