Marketing Executive

About the Role YouTrip Australia is looking for a Marketing Executive to support the execution of day-to-day marketing initiatives across social, content, lifecycle, and campaigns. This is an all-rounder role suited to someone early in their marketing career who wants hands-on exposure across multiple channels in a fast-moving fintech and travel environment. You’ll work closely with the local Marketing team to help bring campaigns to life, support launches, and ensure YouTrip shows up clearly and consistently across key touchpoints. Your Mission Support the execution of marketing initiatives that help users understand, trust, and use YouTrip — with clarity, consistency, and a strong customer lens. Key Responsibilities Campaign Execution & Coordination Support the planning and execution of marketing campaigns Assist with campaign briefs, timelines, asset coordination, deliverables, and rollouts Liaise with internal and external stakeholders to ensure projects stay on track Help coordinate marketing activity around product launches, events, and seasonal travel periods Ensure campaigns are executed accurately and on time across channels Content & Channel Support Assist with content planning and publishing across social, email, and in-app channels Support copywriting for emails, push notifications, landing pages, and basic campaign assets Help repurpose content across different formats and channels Lifecycle & Customer Journey Support Support execution of lifecycle communications (email, push, in-app) Help maintain and update basic lifecycle flows, templates, and content Assist with QA, scheduling, and performance checks of lifecycle sends Insights, Reporting & Optimisation Monitor campaign performance across social, CRM, partnerships, and paid channels, and help identify opportunities for optimisation Help compile reports and summaries to share learnings with the broader team Support simple experiments and iterations based on performance insights Cross-Functional Collaboration & Operations Work cross-functionally with Product, Customer Support, Design, and Operations teams to ensure campaigns are delivered smoothly Assist with marketing operations tasks such as campaign tracking, documentation, and planning support Help keep marketing calendars, trackers, and assets organised and up to date About You 1–3 years of experience in a marketing, growth, or communications role (in-house, agency, or startup) Strong written and verbal communication skills and attention to detail Comfortable supporting multiple initiatives at once in a fast-paced environment Organised, proactive, and keen to learn across different areas of marketing Curious about how marketing drives user behaviour and business outcomes Nice to have Exposure to email, CRM, or lifecycle tools Experience working with agencies, creators, or external partners Basic familiarity with social media platforms and content workflows Interest in travel, fintech, or consumer technology Experience working in a startup or lean team environment