Marketing Lead, Pakistan

Position: Marketing Lead Location: Remote (Pakistan) Job Type: Full time Work Schedule: 9:00 am- 5:00 pm (Pacific Standard Time) Base Salary: PKR 240,000- PKR 300,000 per month Role Overview We're looking for a Marketing Lead who can take ownership of growth and help scale our Infrastructure and Proxy business (SquidProxies.com) through creative, data-driven marketing initiatives. This role is ideal for a smart, motivated marketer with proven experience driving measurable business results. Someone who can quickly understand our products, identify growth opportunities, and execute strategies that directly impact revenue. Key Responsibilities Growth Strategy & Execution Identify, test, and scale new marketing channels that drive qualified leads, customer acquisition, and revenue growth. Develop and execute marketing strategies that drive customer acquisition and sales growth. Continuously experiment with new marketing opportunities and growth initiatives using a data-driven approach. Collaborate closely with leadership to align marketing initiatives with company objectives. Campaign Management Launch and manage marketing campaigns (including Google Ads) across various digital channels. Evaluate campaign performance, generate insights, and continuously optimize based on data. Oversee creative development ensuring consistent and engaging messaging. Collaborate with the team to develop compelling marketing materials. Strengthen brand awareness and positioning on various digital platforms. Market Research & Analytics Analyze marketing performance metrics to measure ROI and inform future campaigns. Use strong analytical skills to identify growth opportunities, evaluate marketing performance, and support business decisions. Research competitors, trends, and emerging marketing opportunities in the tech space. Leverage AI tools and marketing automation to improve campaign performance, productivity, and marketing workflows. Collaboration & Leadership Work cross-functionally with different teams to ensure cohesive marketing efforts. Contribute to overall marketing direction and long-term strategy as the team grows. Requirements At least 2+ years of marketing experience. Experience working in a tech startup, software, SaaS, or digital products environment. Experience managing or optimizing Google Ads campaigns. Demonstrated success in growing a business, customer base, or sales pipeline through self-driven marketing initiatives. Strong analytical skills and familiarity with digital marketing tools and metrics. Excellent written and verbal communication skills. Strategic thinker with a hands-on mindset. Someone who is comfortable both planning and executing campaigns. Experience using AI tools or marketing automation tools is highly preferred. Highly proactive, curious, and adaptable, with a genuine passion for marketing, experimentation, and continuous learning. Benefits & Perks: Fully Remote Work – Work from anywhere with a reliable internet connection Healthcare Coverage – We provide health benefits for you and your family’s well-being Leave Days, Vacation Time, and Paid Holidays – Recharge and take the time you need Equipment Funds – Get support to set up or upgrade your home office Profit Sharing – Monthly and annual bonuses tied to company performance Long-Term Employment – We value team members who grow with us Collaborative Team Culture – Work with a supportive and globally distributed team About Us: AutoScale Ventures is a technology-driven company with 50+ team members across the Philippines, Pakistan, India, the U.S., China, and Canada. We operate a group of businesses spanning tech, data services, infrastructure, and AI. Some of our main products and ventures include: Vehicle data (VinAudit.com ) Proxy Infrastructure solutions ( SquidProxies.com ) Important Note: Only those who are shortlisted will be contacted. We look forward to meeting the right person for this role!