Marketing Manager

Marketing Manager

Logisti | Remote — Saudi Arabia Focus

We're building Logisti, a technology-enabled logistics marketplace designed to simplify how businesses access and manage logistics services in Saudi Arabia.

We're looking for a Marketing Manager who thinks like a growth builder, not a traditional marketer.

Someone who can build a lean, data-driven marketing engine from the ground up, use AI to work faster and smarter, and help create demand on both sides of the Logisti marketplace.

What We're Looking For

• Proven ability to use AI as a core part of the marketing workflow — including content creation, market research, campaign development, competitor analysis, creative production, automation, and performance analysis.
• Strong understanding of growth marketing, customer acquisition, and digital marketing, preferably within B2B, marketplaces, logistics, construction, or related industries.
• Ability to build and manage a lean marketing system that can scale without requiring a large team.
• Understanding of the Saudi market, and the ability to learn the market quickly.
• Strong analytical thinking with a focus on measurable business outcomes and ROI.
• Strong Arabic and good English communication skills.
• Ability to work remotely, independently, and with a high level of ownership.

What You'll Actually Do

1. Marketing Strategy

• Build and execute Logisti's marketing strategy through the pilot, launch, and growth stages.
• Develop the brand positioning, messaging, and communication strategy.
• Define target audiences, acquisition channels, campaigns, and marketing priorities.

2. Marketplace Growth

• Build strategies to attract and activate customers and service providers.
• Develop acquisition funnels for different Logisti service categories.
• Work closely with Sales, CRM, and Platform teams to convert marketing activity into registered users, active providers, and transactions.
• Identify new acquisition channels and continuously optimize them.

3. AI & Automation

• Use AI and automation extensively to accelerate research, content production, campaign development, creative testing, customer insights, and marketing analysis.
• Identify opportunities to automate repetitive marketing activities and improve team productivity.

4. Campaign Management

• Manage organic and paid acquisition channels.
• Work with the Media Buyer and other marketing resources to plan, launch, test, and optimize campaigns.
• Develop and test different messages, audiences, creatives, and offers.

5. Data & Performance

• Define marketing KPIs and monitor performance continuously.
• Analyze acquisition costs, conversion rates, engagement, retention, and ROI.
• Make decisions based on data rather than assumptions.
• Continuously test, learn, and improve.

6. Cross-Functional Collaboration

• Work closely with the Platform Manager, CRM, Sales, Technology, and Operations teams.
• Ensure that marketing promises and messaging reflect the actual Logisti customer and provider experience.
• Provide market and customer insights that can help improve the platform and its services.

What We're Not Looking For

• Someone whose primary role is simply writing social media posts and running traditional campaigns.
• Someone who relies heavily on a large marketing team to execute basic work.
• Someone who uses AI only occasionally rather than integrating it into their daily workflow.
• Someone focused on marketing activity without measurable business results.

How Success Will Be Measured

The Marketing Manager will ultimately be measured by business outcomes, not the number of posts or campaigns produced.

Key areas include:

• Customer Acquisition
• Service Provider Acquisition
• Cost per Acquisition (CPA)
• Lead-to-User Conversion
• User Activation
• Marketing ROI
• Campaign Performance
• Organic Traffic Growth
• Brand Awareness
• Marketplace Transaction Growth

Logisti — One Platform. Multiple Categories. One Accountable Party.

How to Apply

If this sounds like you, send us:

1. Your LinkedIn profile
2. One real example of something you built or improved using AI in marketing
3. One example of a campaign, acquisition strategy, or growth initiative you personally managed
4. One sentence explains how AI makes you a better marketer.
5. You can also send your CV to: hr@logisti.com Subject: Marketing Manager