Marketing Manager (Solar & Energy Storage)

Key Responsibilities1. Social Media Marketing & Channel Development

• Manage and operate existing social media accounts, particularly LinkedIn and YouTube, to strengthen brand awareness and engagement in the Ukrainian market.
• Develop and execute localized social media marketing strategies and content plans aligned with regional business objectives.
• Explore, develop, and expand new digital marketing channels to increase brand visibility and reach target audiences.
• Create, coordinate, and publish engaging marketing content, including product updates, company news, promotional materials, and campaign content.
• Monitor social media performance, analyze engagement metrics, and optimize marketing activities to improve results.

2. Offline Marketing & Event Management

• Plan and coordinate offline marketing activities, including industry exhibitions, trade shows, new product launches, customer meetings, and other promotional events.
• Manage event preparation, logistics, promotional materials, and on-site coordination.
• Work closely with local customers, distributors, business partners, and internal teams to ensure successful marketing events.
• Support brand promotion and lead generation through industry events and face-to-face marketing activities.

3. Local Marketing & Cross-functional Collaboration

• Adapt global marketing initiatives and materials to suit the Ukrainian market and local audience.
• Collaborate with sales teams and relevant stakeholders to align marketing activities with business development objectives.
• Identify local market trends, audience preferences, and opportunities for new marketing initiatives.
• Prepare regular reports on campaign performance, social media engagement, event outcomes, and marketing activities.

4. Business Travel & Local Coordination

• Travel within Ukraine and, when required, to other locations for exhibitions, customer meetings, product launches, and marketing events.
• Coordinate local marketing activities independently while working remotely and collaborating with international teams.

Job Requirements

• At least 3 years of professional marketing experience, preferably in social media marketing, digital marketing, or marketing communications.
• Hands-on experience managing social media channels, especially LinkedIn and YouTube, with the ability to develop and grow digital marketing channels.
• Practical experience organizing offline marketing activities, such as exhibitions, product launches, conferences, or customer events.
• Experience in any product or industry is welcome; prior solar energy, inverter, or energy storage experience is not mandatory.
• Fluent in Ukrainian and English, both written and spoken.
• Must be based in Kyiv, Ukraine, and comfortable working remotely from home.
• Willingness and availability to travel as required for business and marketing activities.
• Must hold a valid driving licence and have a practical, reliable means of transportation for local business activities.
• Must have valid documentation confirming exemption from military service, or otherwise have legally resolved military service obligations and be able to meet the role's travel and work requirements.
• Strong communication, organizational, project management, and interpersonal skills.
• Able to work independently, manage multiple marketing activities, and collaborate effectively with an international team.