Marketing Specialist

Bapcor Limited is a leading provider of vehicle parts, accessories, equipment and aftermarket services across the Asia Pacific. Operating across Australia, New Zealand and Thailand, Bapcor supports trade, retail and specialist businesses through a strong national footprint and a commitment to quality, innovation and customer service. Within Specialist Networks, our Truck & Electrical portfolio includes key brands such as Truckline and JAS Auto Electrical Parts, supporting the commercial vehicle and electrical markets. We’re looking for a hands-on Marketing Specialist to join a newly established, high-performing team focused on delivering high-volume, high-quality marketing across the Truck & Electrical portfolio. This is a unique opportunity to shape the role and make it your own, contributing fresh ideas while supporting a collaborative and fast-paced environment. You’ll work across brands including Truckline and JAS, executing impactful campaigns and helping drive continued growth. This role suits a true marketing generalist who thrives in a busy environment and brings a mix of digital, campaign, and content experience, ideally gained across both agency and in-house settings. Key Responsibilities Marketing Execution & Campaigns Coordinate and deliver end-to-end marketing campaigns across Truck & Electrical brands Support go-to-market plans for product launches and brand initiatives Execute digital, print and in-store marketing activity across multiple channels Work closely with agency partners to deliver campaigns on time and on brand Support the planning and execution of trade shows, industry events and customer activations to drive brand visibility and engagement Brand & Content Maintain and apply brand guidelines across Truckline, JAS and associated portfolios Develop engaging marketing content including copywriting, digital assets and campaign messaging Ensure consistent brand positioning across all customer touchpoints Stakeholder & Team Collaboration Partner closely with internal teams across sales, product and leadership Support a collaborative, high-performing team culture Contribute ideas and improvements to marketing processes and campaigns Performance & Optimisation Assist in tracking campaign performance and ROI Support reporting, insights and continuous optimisation of marketing activity Use data and insights to inform recommendations and improvements About You Experience 3 to 4 years’ experience across the full marketing mix Background in retail, B2B, automotive, FMCG or related industries Exposure to both agency and in-house environments highly regarded Experience in digital marketing, campaign execution and copywriting Skills & Capabilities Strong organisational and time management skills Excellent attention to detail and ability to manage multiple priorities Confident communicator with strong stakeholder engagement skills Commercial mindset with the ability to support business outcomes Comfortable rolling up your sleeves in a fast-paced environment Personal Attributes Proactive, energetic and solutions-focused A true team player who supports others and contributes to team success Brings fresh ideas and creative thinking Confident, adaptable and eager to grow within a high-performing team Why Join Us? Be part of a new, high-performing marketing team making real impact Work across well-known brands like Truckline and JAS Opportunity to shape the role and make it your own Collaborative, supportive and fun team environment Exposure to a growing and evolving part of the business We pride ourselves on our inclusive work environment, and encourage applications from people of all ages, cultures, gender identity, abilities and backgrounds, providing a recruitment experience that’s fair, free from bias and accessible.