Paid Search Media Buyer

About Hutch Advertising We are a startup ad agency and marketing consultancy founded by industry veterans who believe the current client/agency model is broken. Simply put, we believe the best teams deliver the best results for clients, which translates to more profit for those clients and ultimately more income for the team who put in the hard work. So we work hard to find the best employees and then align everyone's incentives for win-win outcomes. This includes a unique profit-sharing program and options for employees to become partner/owners of the company. If you are smart, motivated, and want to get in on the ground floor of something special, please read on and apply below. About the role You will manage client campaigns across Google Ads and Microsoft Ads platforms. You will recommend strategies to the CEO, execute agreed-upon optimizations, monitor, and report back on results. And will be responsible for achieving clients’ growth and efficiency goals. What you'll do Tasks : - Daily pacing and performance checks - Bid optimization - Ad copy analysis and optimization - Keyword expansion - Negative mining - Product feed optimization - Account hygiene - Conversion tracking setup and calibration - Troubleshoot changes in performance - Contribute to forecasting and budgeting exercises - Weekly reporting and analysis - Ad hoc reporting as needed Qualifications - Proven experience with Paid Search, Shopping, and Performance Max - Display, YouTube, and other channel experience a plus - Critical thinking - Persuasive writing and use of data - Time and project prioritization - Consistently meet deadlines - Effectively deploying budgets across campaigns and platforms - Proactive with recommendations - Understand statistical significance/confidence levels - Understand and optimize marketing metrics and KPIs - Google Analytics and other MarTech tools - Keep up with current industry trends - Push the envelope with new hypotheses and tests - Familiar with Monday.com, Slack, Excel/Sheets, Powerpoint/Slides - Embrace rapid change Payment Our goal is simply to find and keep the best people on our team. So we pay competitively and treat you fair. - Typically we pay an hourly fee based on your experience - We’re open to considering fixed monthly fees and even rev-share fee structures - We will collaboratively set task lists weekly, budgets monthly, and strategies quarterly - Expect 5-10 hours per client per week to start, though that can scale - Plan to start with one client and scale up to others with strong performance over time