PART TIME KOL SPECIALIST

Company Description PT Genius Habit Group is a creative agency specializing in influencer marketing campaigns that connect brands with their target audiences. The company collaborates with a diverse community of key opinion leaders (KOLs) and influencers, supporting them in creating engaging content for various digital platforms. Genius Habit provides end-to-end campaign and distribution services, ensuring that content reaches the right audience at the right time. The agency focuses on delivering impactful, results-driven campaigns and offers a collaborative environment for professionals interested in social media, digital marketing, and influencer relations.
Role Description The PART TIME KOL Specialist role at PT Genius Habit Group is a hybrid position based in Bekasi, with some flexibility to work from home. The specialist will identify, recruit, and manage KOLs and influencers aligned with client campaign goals, maintaining ongoing communication and relationships. Daily tasks include coordinating briefs, gathering content requirements, monitoring campaign performance, and ensuring deliverables are met on time and within guidelines. The role also involves tracking metrics, preparing simple reports, supporting internal teams with influencer insights, and helping optimize campaign strategies. This part-time position is ideal for individuals who are detail-oriented, familiar with social media trends, and comfortable working with multiple stakeholders.
Qualifications

• Strong understanding of influencer marketing, KOL management, and digital campaigns.
• Good communication and relationship-building skills for working with influencers and internal teams.
• Ability to organize data, track campaign performance, and prepare clear, concise reports.
• Comfort with social media platforms (e.g., Instagram, TikTok, YouTube) and basic analytics tools.
• Capability to work independently in a hybrid setup, manage time effectively, and handle multiple tasks.
• Prior experience in marketing, influencer relations, or agency work is an advantage.
• Relevant education in Marketing, Communications, Public Relations, or a related field is preferred.
• Professional proficiency in Indonesian and basic English communication skills.