Performance Marketing Manager

About Us Jordan Digital Marketing is a fully-remote digital marketing agency focusing on paid acquisition and organic growth (SEO and content). We work with a variety of different-sized companies across different industries like tech, B2B, fintech, ecommerce, and local businesses. Our goal is to work with our clients as an extension of their marketing team to help achieve their goals and grow their business. We’re seeking a Performance Marketing Manager to join our paid acquisition team. What You’ll Do Leading weekly client meetings and owning the client relationships Executing paid search and paid social strategy for our clients Conducting strategic planning and optimization efforts Collaborating with clients and making recommendations to achieve goals Developing and implementing testing strategies to increase advertising efficiency Utilizing in-house and 3rd party tools to drive results Reporting on KPIs and communicating clearly with clients You Have Strong paid social experience Meta, TikTok, X, LinkedIn Conversion campaign experience (lead generation and website strategy) Understanding how algorithms work, what impacts them, etc. Google/Search experience Experience testing App campaigns, PMax, Demand Gen, AI Max App experience ASA, Google App, Meta App, TikTok App campaigns Familiarity with AppsFlyer/Platform integration (particularly for conversion data) Experience working with & troubleshooting in Appsflyer Managing large budgets & optimizing to reach goals Strong creative skills Pinpointing trends, coming up with new ideas to test based on data Familiarity with what types of creatives & styles work best for different platforms and stages of the funnel Experience with sensitive vertices (special ad categories) and limitations Ability to pull concrete reports, analyses, forecasts/projections, and pull actionable insights & trends 4+ years of experience in paid search and paid social campaign management 2+ years of experience in a client-facing digital marketing role Proven experience with developing new advertising strategies and ideas for clients Strong written and verbal communication skills Bachelor's degree or other relevant professional certifications are a plus, but if you have the experience, a piece of paper doesn’t really matter While the role is remote, we are only hiring within the US We Would Appreciate if You Have A mix of in-house and agency experience B2B marketing experience An analytical mindset A desire for continuous learning An entrepreneurial mindset with a curiosity about the industry Experience running multiple paid channels and figuring out new ones Experience working within teams and with other marketing teams Experience working with other marketing channels such as SEO, CRO, organic social, email, etc. (a plus but not required) Remote experience (a plus but not required) Benefits We’re fully remote (we were remote before it was cool) Medical, Dental, & Vision Insurance HSA, FSA, and dependent care FSA 401k with company matching Flexible working hours Monthly work-from-home stipend Yearly professional development stipend Flexible PTO Company-provided laptop Equipment stipend to build out your home office Parental leave - 12 weeks (3 weeks paid, 9 weeks unpaid) 529 College Savings Plan Fun surprises on your birthday and workiversary! While the job posting shows a specific city, this is a fully remote position. We really value diversity & inclusion in our hiring and culture. We are proud that our team is majority female and that many ethnicities are represented. We encourage you to apply and share this with candidates from diverse backgrounds.