PPC & Performance Marketing Manager – Microsoft Services

8Cloud Technologies is urgently hiring an experienced PPC & Performance Marketing Manager with a proven track record of generating qualified B2B leads for Microsoft services and solutions.

This is not a general digital marketing role. We are specifically looking for someone with strong hands-on expertise in Google Ads and Microsoft Advertising (Bing Ads), with a strong focus on B2B lead generation for Microsoft solutions.

Employment Type: Full-Time / Part-Time

Work Model: 100% Remote

Working Hours: 6:00 PM – 3:00 AM PKT

Hiring Priority: Immediate

Key Focus Areas:

The ideal candidate should have experience marketing Microsoft solutions such as:

* Microsoft 365

* Microsoft Azure

* Dynamics 365

* Dynamics 365 Business Central

* Power Platform

* Power BI

* Microsoft Copilot / Copilot Studio

* SharePoint

* Microsoft Security Solutions

* Microsoft Cloud & Managed Services

Key Responsibilities:

* Plan, launch and manage high-intent Google Search and Microsoft Advertising campaigns

* Build PPC strategies specifically around Microsoft products, services and solutions

* Conduct commercial and high-conversion keyword research

* Structure campaigns, ad groups and keywords for B2B lead generation

* Optimize CPC, CTR, CPL, conversion rates and qualified lead volume

* Manage negative keywords and search-term optimization

* Implement and audit conversion tracking using GA4, GTM and advertising platforms

* Continuously test ads, keywords, landing pages and conversion funnels

* Improve landing-page performance and lead quality

* Develop remarketing and audience strategies where relevant

* Provide clear campaign reporting and performance insights

* Focus on qualified leads, opportunities and sales pipeline, not vanity metrics

Mandatory Experience:

✅ Strong hands-on expertise in Google Ads / PPC Search Campaigns

✅ Strong experience with Microsoft Advertising / Bing Ads

✅ Proven B2B lead-generation experience

✅ Previous experience promoting Microsoft services and solutions

✅ Strong understanding of Microsoft-related search intent and keyword strategy

✅ Demonstrable campaign results and performance metrics

✅ GA4, Google Tag Manager and conversion-tracking experience

✅ Strong knowledge of landing-page and conversion-rate optimization

✅ Ability to differentiate between raw leads, MQLs and qualified B2B opportunities

✅ Comfortable working remotely during U.S. business hours

Important:

Preference will be given to candidates who can demonstrate actual Microsoft-services PPC campaigns and measurable results.

Shortlisted candidates should be prepared to discuss:

* Microsoft services previously advertised

* Geographic markets targeted

* Cost-per-lead and conversion performance

* Lead quality generated

* Campaign and keyword strategy

* Examples, case studies or screenshots of previous campaigns

Apply: careers@eightct.com