Product Manager (PO)

Why we’re looking for you

We are looking for a Product Manager to drive the growth of GemPages, our page builder for Shopify merchants. You’ll own key business metrics across activation, conversion, retention, and monetization, using customer insights and data to identify opportunities and make informed product decisions. You will work closely with Engineering, Design, Customer Success, and Marketing to shape the product roadmap, solve merchant problems and explore AI-powered page-building opportunities that enhance product value and drive sustainable growth in global markets.

If you enjoy turning data and customer insights into meaningful product improvements and taking ownership of business outcomes, we’d love to hear from you.

You’ll do

• Take ownership of GemPages’ key business metrics, including paid stores, activation, retention, churn and ARPU, with monthly performance reporting.
• Analyze churn by cohort and segment (uninstall vs. downgrade) to identify root causes and drive roadmap initiatives that improve retention.
• Improve the merchant journey from installation to first published page and paid plan upgrade by tracking funnel performance and addressing conversion drop-offs.
• Lead monetization initiatives across plan mix, pricing and packaging, with a focus on driving upgrades to higher-tier plans such as Optimize.
• Conduct customer interviews, draw insights from Intercom, Customer Success feedback and product usage data, then validate opportunities through A/B testing to guide product decisions.
• Own the GemPages roadmap and prioritization, translating product strategy into clear PRDs and user stories for three Engineering squads (~12 engineers), with requirements prepared 1–2 sprints ahead of delivery in a Dual-Track Agile workflow.
• Partner with Product Design to define UX and user flows, working alongside Delivery, Tech Leads, and QA to ensure features are delivered on time and meet quality standards.
• Collaborate with other teams (GemX, GemUpsells...) to develop combined product experiences, tracking the performance of GemPages + GemX and GemPages + GemUpsells separately.
• Shape GemPages’ AI-powered page-building strategy, including MCP and agent integrations, while assessing opportunities against Shopify Sidekick and emerging AI-native builders.
• Partner with Customer Success and Marketing to strengthen merchant onboarding, in-app messaging, release communications, and Shopify App Store listings, helping merchants discover and get more value from GemPages.

You Have…

Main Requirements

• 3+ years of experience as a Product Manager or Product Owner in a SaaS product, with direct ownership of key business metrics such as retention, activation, conversion or revenue.
• A proven track record of improving product or business metrics through data-driven decisions, with clear examples of results and measurable impact.
• Strong analytical skills, with hands-on experience in funnel analysis, cohort, retention analysis and A/B testing. Comfortable using SQL or BI dashboards to support product decisions.
• Solid product discovery and prioritization skills, including customer interviews, problem framing, hypothesis validation and frameworks such as RICE or impact vs. effort.
• Strong documentation skills, with experience writing PRDs, user stories and acceptance criteria, as well as collaborating with Design and Engineering teams in Agile/Scrum environments.
• Good command of English, with fluent reading and writing skills and good spoken communication
• Strong business acumen, with an understanding of subscription business models, pricing and packaging, and SaaS unit economics.

Preferred

• Experience with Shopify apps, eCommerce platforms, page builders, no-code tools or conversion rate optimization (CRO).
• Experience with product-led growth (PLG), freemium-to-paid conversion or pricing and packaging initiatives.
• Hands-on experience with AI/LLM products or AI-powered features in production.
• Experience running an eCommerce store or building landing pages for online businesses.
• Familiarity with tools such as GA4, Mixpanel, PostHog, Power BI, Figma, ClickUp, Jira, or Claude.

We offer...

• Salary range: Up to $2000
• Performance review & competency evaluation: 2 times per year
• Lunch meal & parking fees provided
• Annual performance bonus & 13th–month salary: up to 3-month salary (based on your devotion and business efficiency)
• Holiday bonus & company trip
• Remote working days: 12 days per year
• Annual leaves: 12 days per year
• Well-being treatment: annual health check-up at top clinic in VN, weekly therapy treatment, monthly team bonding, ….
• Training program: comprehensive product training for all newbies and continuous learning programs aligned with company policy

Why you’ll love working here

• Build a new product from the early stage and see your work directly shape the product.
• Work at the intersection of AI, Shopify, and eCommerce with real merchant use cases.
• Collaborate closely with Product, Design, and technical/business leadership.
• Develop strong product thinking and customer-centric engineering skills.
• Have room to grow toward broader technical or people leadership as the product and team scale.
• Work in a collaborative environment with flexible working hours and continuous learning opportunities.
• Flexible working time:

+ Morning: 7:00 am -12:00 pm (check in from 7:00 am to 9:00 am)

• + Afternoon: 1:00 pm - 6:00 pm (check out from 4:00 pm to 6:00 pm)