Recruitment Marketing Manager - Malaysia (Remote)

Job location (country)

Malaysia

Job location (city)

Remote

Job description

The Recruitment Marketing Manager serves as a strategic advisor and talent attraction leader, partnering with clients and stakeholders to design, execute, and optimize global recruitment marketing solutions that strengthen employer brands, attract qualified talent, and deliver measurable business outcomes across global markets.

The Recruitment Marketing Manager partners with global stakeholders to create data-driven recruitment marketing solutions that enhance employer brand visibility, improve candidate engagement, and deliver measurable hiring outcomes. The role combines strategic consultation, campaign leadership, stakeholder management, analytics, and continuous improvement to support workforce growth and business success.

Your responsibilities

Strategic Recruitment Marketing

• Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals.
• Consult with clients and internal stakeholders, in person or on camera, to identify attraction challenges and recommend effective solutions.
• Serve as a subject matter expert on recruitment marketing trends, candidate behavior, media channels, and employer branding best practices.
• Translate hiring objectives into scalable attraction strategies across multiple talent segments, geographies, and business functions.
• Identify opportunities to improve candidate attraction, engagement, and conversion throughout the talent acquisition funnel.

Client Partnership & Stakeholder Management

• Build trusted relationships with clients, hiring leaders, recruiters, and cross-functional partners.
• Contribute towards the development of Annual Business Reviews (ABR’s) and Quarterly Business Reviews (QBR’s), as well as presenting the performance of recruitment marketing.
• Lead stakeholder discussions and presentations, in person or on camera, translating complex data into actionable recommendations.
• Collaborate with Talent Acquisition and Client marketing/communications teams to deliver integrated solutions.
• Influence decision-making and drive alignment among diverse global stakeholder groups.

Campaign Planning & Execution

• Lead end-to-end recruitment marketing/advertising initiatives from strategy development through execution, optimization, and performance reporting.
• Manage multiple recruitment marketing campaigns and projects simultaneously while ensuring quality, timeliness, and business impact.
• Recommend and implement effective media and marketing channel strategies, including:
• Social media
• Search Marketing
• Programmatic advertising
• Display advertising
• Video and streaming media
• Talent pool engagement
• Employer branding campaigns
• Partner with internal creative and media teams to develop compelling candidate attraction content and messaging.

Budget & Performance Management

• Manage and optimize recruitment marketing investments to maximize efficiency and return on investment.
• Monitor campaign spend and resource allocation across projects and client portfolios.
• Ensure marketing budgets align with strategic priorities and client expectations.
• Provide financial insights and performance reporting related to recruitment marketing initiatives.

Team Interaction & Development

• Support knowledge sharing and best-practice development across the recruitment marketing function.
• Contribute to process improvement initiatives, innovation projects, and capability development programs.
• Sales pursuits
• Foster a culture of collaboration, accountability, inclusion, and continuous learning.

Innovation & Continuous Improvement

• Stay current on emerging recruitment marketing technologies, media trends, digital tools, and talent attraction strategies.
• Evaluate new channels, platforms, and approaches to improve hiring outcomes and candidate experiences.
• Recommend process enhancements that increase efficiency, effectiveness, and scalability across global operations.
• Support organizational initiatives focused on innovation, automation, and digital transformation, as required.

Skills

Required skills

• Bachelor’s degree or equivalent; 3+ years of experience in recruitment marketing, talent attraction, employer branding, digital marketing, talent acquisition, or related fields.
• Experience developing and executing multi-channel recruitment marketing campaigns.
• Strong stakeholder management, consulting, and client relationship skills.
• Experience interpreting data, analytics, and labor market insights to drive decision-making.
• Exceptional communication, presentation, and project management capabilities.
• Ability to manage multiple priorities and projects in a fast-paced, global environment.
• Up to 10% travel or as required.

Preferred

• 3+ years of marketing experience supporting multiple countries, regions, or global client portfolios.
• Knowledge of recruitment technologies, CRM platforms, ATS ecosystems, and digital advertising tools.
• Certifications such as Google Ads, Google Analytics, Meta Blueprint, or equivalent digital marketing certifications.
• Experience managing recruitment marketing budgets and media investments.
• Additional language capabilities.

What we offer

At Talent Solutions, part of ManpowerGroup, we empower people to unlock their potential at every stage of their career. We connect candidates with opportunities at world‑class organizations while providing access to learning, development, and coaching that support long‑term, meaningful work.

Through our global reach and local expertise, we offer a collaborative and inclusive environment where people can grow, contribute, and build sustainable careers today and into the future.

About us

Talent Solutions combines our leading global offerings—RPO, TAPFIN-MSP, and Right Management—to provide end-to-end, data-driven solutions across the entire talent lifecycle. By leveraging our deep industry expertise and understanding of what talent values, we help organizations address their complex workforce challenges. From talent attraction and acquisition to upskilling, development, and retention, we deliver seamless services supported by best-in-class technology and extensive workforce insights, scalable across multiple countries. ManpowerGroup Talent Solutions is part of the ManpowerGroup family of companies, which also includes Manpower and Experis.

ManpowerGroup is an Equal Opportunity/Affirmative Action Employer (EO/AA) and welcomes applications from minorities, veterans, women, individuals with disabilities, and members of the LGBT+ community.

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