Sales Development Representative

About the Client

Our client is a technology company focused on delivering solutions that help businesses improve productivity, efficiency, and

growth.

As the company continues to expand, they are looking for a driven and results-oriented Sales Development Representative

(SDR) to support lead generation, prospecting, and business development activities.

About the Role

The Sales Development Representative will be responsible for identifying potential customers, initiating conversations, qualifying

leads, and creating sales opportunities for the business development or sales team.

This role is ideal for someone who is confident communicating with prospects, comfortable with outbound outreach, and

interested in building a career in technology sales.

Key Duties and Responsibilities

• Research and identify potential customers within target industries and markets.
• Conduct outbound prospecting through email, LinkedIn, phone calls, and other channels.
• Engage decision-makers and introduce the company’s technology solutions.
• Qualify prospects based on business needs, interest, budget, and buying potential.
• Schedule qualified meetings or discovery calls for the sales team.
• Maintain accurate prospect and activity records in the CRM.
• Follow up consistently with leads and nurture prospects through the early stages of the sales cycle.
• Support lead-generation campaigns and outbound sales initiatives.
• Collaborate with sales and marketing teams to improve messaging and targeting.
• Track outreach activities, conversion rates, meetings booked, and other SDR KPIs.
• Stay informed about the company’s technology solutions, target market, and competitive landscape.

Qualifications and Experience

• Previous experience in sales, business development, lead generation, customer service, or a related role is preferred.
• Experience in B2B technology, SaaS, IT services, cloud solutions, Microsoft solutions, or software sales is an advantage.
• Strong written and verbal English communication skills.
• Confident speaking with business owners, managers, and senior decision-makers.
• Comfortable with cold outreach and handling objections.
• Strong research, organization, and follow-up skills.
• Results-driven with the ability to work toward sales targets and KPIs.
• Comfortable using CRM, email, LinkedIn, and sales prospecting tools.
• Ability to work independently in a remote environment.
• B2B prospecting and cold calling
• LinkedIn outreach and social selling
• Email prospecting
• Lead qualification
• Appointment setting
• CRM management
• SaaS or technology sales
• IT or cloud solutions knowledge
• Microsoft 365 knowledge
• Sales tools such as Apollo, HubSpot, Salesforce, or similar platforms

• Remote work opportunities with Canada-based clients
• Competitive compensation based on experience and role
• Training and coaching to support your success
• Learning opportunities in technology, AI, and modern workplace tools
• Ongoing support throughout your placement
• Opportunities to build valuable international work experience
• Career development and professional growth opportunities