Sales Development Representative (SDR) - Vietnam

Who We Are

Expand In Asia helps B2B companies grow their sales pipeline through high-quality outbound prospecting.

Our clients outsource their SDR activities to us, but we work as an extension of their team. We learn their business, understand their market, identify the right prospects, and build campaigns that create real opportunities.

We work across different industries and countries using cold calling, email, LinkedIn, and market research.

What You'll Own

• Prospect, qualify, and book meetings with the right ICP across cold calling, email, and LinkedIn
• Build and manage outbound campaigns for up to two clients at a time
• Research target markets and ideal customer profile
• Own messaging across channels, including call scripts, email sequences, and LinkedIn outreach
• A/B test messaging, positioning, targeting, and campaign angles
• Monitor campaign performance, identify what is underperforming, and adjust the strategy
• Work with research teams to improve prospect lists and pipeline quality
• Present campaign insights and recommendations to the team (what is working, what is not, and what should change)
• Help define the go-to-market strategy and territory planning customised to different countries.
• Deliver weekly campaign presentation to your clients

Must Have:

• Preferably based in Vietnam
• Strong English communication skills
• 2-3 years of B2B SDR, outbound sales, or B2B appointment-setting experience
• A strong track record of booking qualified meetings
• Strong cold calling skills and confidence speaking with prospects at all levels
• Experience building campaigns, not just executing pre-written sequences
• Strong verbal and written communication skills, with the ability to engage prospects
• Good judgment around targeting, messaging, script and campaign performance
• Experience managing multiple clients
• Strategic or execution-focused
• Digitally savvy, coachable, empathic, resilient and a results-driven, self-starter

We want someone who asks why a campaign is or isn’t working, brings ideas, tests different approaches, and takes ownership of improving results.

Good To Have

• Experience in a lead-gen agency, staff augmentation company, or outsourced SDR environment.
• Experience presenting campaign performance to clients
• Strong market research skills
• Can speak other languages fluently

Remote Work Setup

This is a remote role so you’ll need your own laptop or computer and a reliable internet connection. We also require a quiet space where you can take calls.