Senior Account Manager, Programmatic

We are looking for a driven and client-focused Account Manager to join our US National team. You will be the day-to-day strategic lead contact for our top-tier clients, managing programmatic and managed media campaigns from planning through execution. Acting as a trusted advisor, you’ll blend a deep understanding of the campaign strategies with a performance-first mindset to deliver measurable results, uncover growth opportunities, and strengthen long-term partnerships. This role is ideal for someone who thrives in a fast-paced, data-driven environment and is passionate about delivering impactful, client-centric solutions. Key Responsibilities Client Relationship Management Serve as the primary client contact, building strong, trust-based relationships. Plan and execute client entertainment initiatives to enhance engagement and retention by participating in office hours, lunch & learns, and industry events. Campaign Planning & Strategy Develop client-aligned media strategies using market trends, audience insights, and competitive analysis. Identify upsell/cross-sell opportunities across open exchange and PMP formats. Proactively address evolving client needs with strategic recommendations. Use performance data to develop retention plans and uncover growth opportunities. Campaign Execution & Support Collaborate on pre-launch activities: brief reviews, creative mocks, sitelists, and quality checks. Maintain and manage Deal Libraries and targeting strategies. Deliver ongoing performance updates, QBRs, and post-campaign wrap-ups. Provide curated reporting: site lists, green PMPs, RFIs, RFPs, and campaign trackers. Cross-Functional Collaboration Partner closely with Sales and Optimization Managers to align on strategy, setup, and execution. Collaborate with marketing and solutions teams for demos, insights, and product recommendations. Subject Matter Expertise Own and develop an SME project to deepen expertise in Sharethrough/Equativ capabilities and support strategic outcomes across the sales cycle. Qualifications Understanding of programmatic, adtech, self serve, DSPs, SSPs, PMPs Hands-on programmatic trading and optimization experience a plus Analytical, organizational, problem solving, communication and troubleshooting skills Familiarity with optimization, attribution and other facets of the ad tech industry Familiarity with large data sets and data manipulation using excel and other tools. BS/BA or equivalent. 👋 About us Equativ , a leading independent ad platform, brings scale and simplicity to digital advertising. Following its recent merger with Sharethrough and the acquisition of Kamino Retail , advertisers, media owners, and technology partners rely on Equativ’s advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes. With a focus on privacy-first programmatic video, CTV, and data-driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy. The company’s global expertise is also backed by a team of over 750 employees across 19 countries. As a proud recipient of the HappyIndex@Work label, Equativ is committed to providing a dynamic, flexible workplace where employees thrive, grow, and excel in both their professional and personal lives. Come and lead the charge with us in building a transparent ecosystem based on quality! ---------------------- Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at [email protected]