Here at Gousto, we are on a mission to become the UK's most loved way to eat dinner, and for every meal to leave the planet better off. Gousto is changing how people shop, cook and eat food at home. It’s an incredibly exciting time to join our team - and we’re a friendly bunch!
We’re proud to be one of the fastest-growing companies in the UK. Powered by data and a love of food, we’re a recipe box company that’s disrupting the sector, and we’re passionate about our diverse team and our customers.
All of our people are responsible for the success of Gousto, and we’re passionate about creating an inclusive environment for all to thrive. Our guiding values - Dream, Deliver and Care - show our commitment to innovation, our ambition to hit goals at speed, and our deep respect for the people we work with.
Based in our London office on a hybrid basis, this role reports directly to the Growth Lead within our Growth team. The Growth team is focused on growing Gousto’s reach, engaging food lovers across the country, and driving customer acquisition and engagement through effective campaign strategies.
As Senior Campaign Manager on a 6-month fixed-term contract, you will own the end-to-end delivery of customer relationship marketing campaigns supporting our Refer-a-Friend acquisition and Food Marketing Go-To-Market activities. This is an exciting opportunity to collaborate cross-functionally across Product, Brand, Food, and Creative teams while driving continuous campaign optimisation to align with commercial priorities.
Contract Type:
6-Month Fixed Term Contract
Location:
Shepherd's Bush, London
Core Responsibilities
Owning the end-to-end planning, briefing, quality assurance, and delivery of Refer-a-Friend CRM campaigns
Developing and coordinating an A/B testing roadmap to improve acquisition performance
Monitoring campaign performance, analysing results, and recommending data-informed improvements
Coordinating promotional campaign delivery, ensuring campaigns launch accurately and on schedule
Representing Growth within cross-functional Go-To-Market planning meetings
Producing creative briefs for CRM channels including email, push, SMS, in-app messaging, and content cards
Managing stakeholder review and approval processes across Growth, Brand, Food, and Creative teams
Acting as the primary contact for external CRM execution agencies, ensuring campaigns meet agreed standards
Maintaining campaign calendars, timelines, and project workflows
Building collaborative relationships across internal teams to ensure successful campaign execution
Who You Are:
Experience delivering multi-channel CRM or lifecycle marketing campaigns
Knowledge of campaign management across email, push, SMS, and in-app messaging
Ability to manage multiple campaigns and competing priorities simultaneously
Strong stakeholder management and communication skills
Experience working with external agencies or marketing partners
Strong project management and organisational skills
Comfortable analysing campaign performance and using data to inform decisions
High attention to detail with robust quality assurance processes
Experience using marketing automation or ESP platforms (Braze desirable)
Experience using project management tools such as Trello or similar