Senior Data Scientist - (Ref: 198245)

Senior Data Scientist - Customer & Marketing Analytics (Ref: 198245)

Dublin

Hybrid working pattern

€80,000 - €90,000 + Package

Contact - callum.bell@forsythbarnes.com

Dublin, Ireland | Hybrid Working

We're partnered with a global consumer business as they continue to invest heavily in their European Data & Analytics capability. Following the regionalisation of the function from North America, this role will play a key part in supporting marketing and customer analytics initiatives across multiple European markets.

This is an opportunity to join at the beginning of an exciting growth journey, working closely with senior marketing and business leaders while helping shape how data science is leveraged across the region.

The Opportunity

As a Senior Data Scientist, you'll sit within the Global Data & Analytics team, partnering closely with Marketing, Media, Digital and Commercial stakeholders. The focus of the role is to use data science and advanced analytics to improve customer acquisition, retention, loyalty and marketing effectiveness.

You'll be responsible for delivering actionable insights that drive business decisions, whilst remaining hands-on with modelling and analytical work.

Key areas of focus include:

• Customer segmentation and profiling
• Campaign effectiveness analysis
• Marketing measurement and optimisation
• Customer retention and churn modelling
• Customer Lifetime Value (CLV) analysis
• A/B testing and experimentation
• Media Mix Modelling (MMM)
• Predictive analytics and machine learning
• Automation and analytics process improvement

Alongside the technical element, you'll be expected to confidently communicate findings to senior stakeholders, translating complex analytical outputs into clear commercial recommendations.

What We're Looking For

We're keen to engage with Data Scientists who combine strong technical capability with excellent business-facing communication skills.

You'll likely offer:

• Experience operating as a Data Scientist or Senior Data Scientist within a customer-focused environment
• Strong Python and SQL skills
• Experience building statistical and machine learning models
• A background in Customer Analytics, Marketing Analytics, CRM Analytics or Commercial Analytics
• Experience delivering insight around campaign performance, segmentation, retention or customer value
• The ability to engage and influence senior stakeholders across the business
• Strong communication and presentation skills with non-technical audiences

Highly Relevant Backgrounds

We're particularly interested in individuals from:

• Retail
• Ecommerce
• Loyalty and Membership businesses
• Gambling & Gaming
• Telecommunications
• Consumer-facing organisations with large customer datasets

Experience with technologies such as Databricks, Snowflake, Azure or modern cloud-based analytics environments would be beneficial, although specific platform expertise is not essential.

Why Join?

• Opportunity to be one of the first hires in a growing European analytics function
• Significant exposure to VP and SVP-level stakeholders
• Work across multiple European markets and business units
• Visible, business-critical projects with tangible commercial impact
• Opportunity to influence the future direction of analytics within the region
• Hybrid working environment
• Competitive salary, bonus and benefits package