Senior Director, Attribution

Job Description:

The Senior Director drives best practice and measurement strategy across all attribution work while enabling the broader delivery team. This is mastery of the Director role plus the practice-level and commercial scope that leads toward VP: owning architecture standards, the innovation pipeline, and the senior client and partner relationships that set the team's remit. Because it is the bridge role, it carries the standard six dimensions and three practice-leadership scopes.

Primary focus:

Own all new model builds and day-to-day leadership of the team; set architecture standards alongside the Director/AD; accountable for delivery across the practice.

Key responsibilities:

• Owns the project plan across engagements: what is built, by whom, by when

• Approves the modeling decisions AD-level members escalate; guide when they are unsure

• Serves as final technical authority on how Measurement Engine solutions connect into a coherent framework

• Owns final output sign-off before anything is client-facing; ensure quality, accuracy, and dependability

• Manages packaging of multiple solution outputs into a clear, comprehensive client storyline

• Creates growth recommendations for attribution scope with realistic value reasoning; support new-business development

• Recruits and retain high performers; mentor junior people-managers; run the internal cross-team conversations that unblock builds

• Surfaces scope and expansion signals to the Sr. Director rather than owning them

• Understands the client’s business and develops innovative problem-solving approaches; presents deliverables that articulate business value/impact

• Creates recommendations for growth in Attribution needs and provides realistic reasoning to the value of the growth within the Measurement Engine framework

• Participates in creating new business resources and development (new and existing accounts)

• Recruits/retains high-performing individuals and mentors junior people managers

• Enables Sr. Directors/VPs to easily be aware of current and future client needs and maintains history of what was accomplished over time

• Surfaces scope and expansion signals to the Sr. Director rather than owning them

• Provides thought leadership as attribution-domain SME, internally and for clients; author case studies, white papers, and POVs

• Define project deliverables, timelines, and dependencies with cross-functional teams

• Work with ME and Data Viz to craft templated assets for standardized outputs and strong storylines

• Partner with DGS leadership on day-to-day technical delivery; cover delivery overflow; mentor Directors on coordination and delivery

Technical skills:

• Sets tooling and coding standards for the practice

• Python/Databricks Expert, hands-on optional

The annual salary range for this position is $136,00-$215,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Location:

USA - Remote - Georgia

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

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About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.

Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.

Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

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