Senior Marketing Manager, Therapy Awareness & Field Marketing

Saluda Medical is a commercial‑stage medical device company focused on developing treatments for chronic neurological conditions using its novel closed‑loop neuromodulation platform. The company’s proprietary technology senses and measures neural responses to stimulation and automatically adjusts therapy based on real‑time neurophysiological feedback. Saluda Medical’s first product, the Evoke® System, is designed to deliver known, consistent, and personalized spinal cord stimulation therapy by objectively measuring neural responses and maintaining therapy within a prescribed therapeutic window. Saluda Medical is headquartered in Minneapolis, Minnesota. At Saluda, we challenge boundaries. We innovate and think beyond the conventional. Our focus is to revolutionize the standard of care in neuromodulation to positively impact patient’s lives. The Senior Marketing Manager, Therapy Awareness & Field Marketing will lead the strategy, development, and execution of therapy awareness programs and field marketing initiatives to drive adoption, utilization, and long‑term growth of Saluda’s therapy portfolio. This role will serve as the connective tissue between marketing strategy and the commercial field organization—translating clinical evidence and brand strategy into compelling, high‑impact programs that educate, engage, and activate healthcare professionals across the customer journey. The role will directly impact how we engage and help our patients and physicians. Key Responsibilities: Therapy Awareness Strategy & Execution Lead the development and execution of comprehensive therapy awareness programs that build understanding, consideration, and demand for Saluda’s therapy across targeted clinical audiences Translate clinical data, health economic evidence, and patient outcomes into clear, compliant messaging and educational programs Partner with Clinical, Medical Affairs, and Health Economics teams to ensure accurate and compelling disease state education Develop multi‑channel awareness campaigns (live events, peer‑to‑peer education, digital tools, and analytics‑driven engagement) Field Marketing Leadership Design and execute scalable field marketing programs that support sales objectives across regions and launch phases Serve as the primary marketing partner to the field sales organization, ensuring alignment to priorities and consistent execution Develop field‑deployable tools and programs including regional meeting content, speaker programs, workshops, and local engagement initiatives Establish feedback loops with sales leadership and field teams to continuously optimize programs and materials Performance Measurement & Optimization Define success metrics and KPIs for therapy awareness and field marketing programs Analyze performance data to assess impact, identify insights, and refine strategy Manage budgets effectively, ensuring high ROI and resource optimization Qualifications & Experience: Bachelor’s degree required; MBA or advanced degree preferred 7+ years of marketing experience in medical devices, pharmaceuticals, or healthcare technology Proven experience leading therapy or disease-state awareness initiatives Strong background in field marketing, sales enablement, and commercial execution Experience supporting product launches and growth‑stage commercialization Demonstrated ability to work cross‑functionally in a regulated environment Saluda Medical embraces diversity and equal opportunity. We are committed to building a team representative of a variety of backgrounds, perspectives, and skills. We believe people are the source of our inspiration and innovation. Saluda Medical does not accept non-solicited resumes or candidate submittals from search/recruiting agencies not already on Saluda Medical’s approved agency list. Unsolicited resumes or candidate information submitted to Saluda Medical by search/recruiting agencies not already on Saluda Medical’s approved agency list shall become the property of Saluda Medical.